What determines customers’ loyalty towards telecommunication service? mediating roles of satisfaction and trust

QR Code

What determines customers’ loyalty towards telecommunication service? mediating roles of satisfaction and trust

The purpose of this study is to: 1) examine the effects of corporate image, pricing, service quality and network quality on customer loyalty in the Malaysian mobile telecommunications sector; 2) to determine the mediating effects of customer satisfaction and trust. The study's hypotheses were t...

Full description

Bibliographic Details
Main Authors:	Hiram, Ting, Tan, Kim Lim, Lim, Xin Jean, Cheah, Jun Hwa, Ting, Qian Hui, Ting, Hui Bun
Format:	Article
Published:	Inderscience Publishers 2020
Online Access:	http://psasir.upm.edu.my/id/eprint/86520/

Similar Items

What determines customers’ loyalty towards telecommunication service? Mediating roles of satisfaction and trust
by: Ting, H., et al.
Published: (2020)

Enhancing customer retention: the role of customer satisfaction and delight in the authorized automotive after-sales service sector
by: Leong, Choi-Meng, et al.
Published: (2024)

Compulsive buying of branded apparel, its antecedents, and the mediating role of brand attachment
by: Lim, Xin Jean, et al.
Published: (2020)

Determinants of educator job satisfaction in private higher education providers
by: Ting, Hui Bun
Published: (2010)

Food at your doorstep? examining customer loyalty towards online food delivery applications
by: Liu, Xin, et al.
Published: (2023)

What matters to infrequent customers: a pragmatic approach to understanding perceived value and intention to revisit trendy coffe café
by: Ting, Hiram, et al.
Published: (2016)

Factors Influencing Customer Loyalty in Telecommunication Industry – A Student outlook of Customer Loyalty
by: A., Viswanathan
Published: (2009)

Does Satisfaction Mediate the Relationship Between Relationship Equity and Customer Loyalty?
by: Rabbanee, Fazlul, et al.
Published: (2012)

Are privacy concerns still relevant? revisiting consumer behaviour in omnichannel retailing
by: Cheah, Jun-Hwa, et al.
Published: (2022)

Price image and the sugrophobia effect on luxury retail purchase intention
by: Cheah, Jun Hwa, et al.
Published: (2020)

The effect of value innovation in the superior performance and sustainable growth of telecommunications sector : Mediation effect of customer satisfaction and loyalty
by: Hajar, Mohammed A., et al.
Published: (2022)

What matters to infrequent customers: a pragmatic approach to understanding perceived value and intention to revisit trendy coffee café
by: Ting, Hiram, et al.
Published: (2016)

The Role of Psychological Capital and Employee Engagement in Determining Organisational Citizenship Behaviour in the Industrial Revolution 4.0 Era: Transfer of Training as a Mediator
by: Ting, Qian Hui
Published: (2020)

Service quality on customers’ satisfaction and loyalty. Survey evidence on mediation role of trust in Islamic banks
by: Haron, Razali, et al.
Published: (2019)

The mediating role of customer satisfaction towards customer loyalty in the Motor Takaful industry in Malaysia
by: Bian, Lim Ka, et al.
Published: (2017)

Responsible tourism: a call to action for turbulent times
by: Ting, Hiram, et al.
Published: (2020)

To move or not to move? A study of sustainable retirement village in Malaysia
by: Lim, Xin-Jean, et al.
Published: (2020)

Performance appraisal satisfaction and turnover intention: the mediating role of work engagement
by: Memon, Mumtaz Ali, et al.
Published: (2020)

Pandemic crisis, business in Asia
by: Ting, Hiram, et al.
Published: (2020)

Editorial: it will go away!? pandemic crisis and business in Asia
by: Ting, Hiram, et al.
Published: (2020)

Empirical Analysis On Factors Influencing Customer Loyalty In Malaysian Telecommunication Industry
by: Ismail, Hishamuddin
Published: (2007)

Factors affecting customer loyalty in the telecommunications industry in the Klang Valley, Malaysia
by: Wong, Foong Yee, et al.
Published: (2015)

Social customer relationship marketing: A comparative content analysis of Facebook posts between two mobile telecommunication companies
by: Ting, Zhao Ying
Published: (2019)

Social Customer Relationship Marketing: A Comparative Content Analysis Of Facebook Posts Between Two Mobile Telecommunication Companies
by: Ting, Zhao Ying
Published: (2018)

Perception Of Service Quality, Value, And Satisfaction In Determining Customer Loyalty: A Study In 5-Star Hotels In Penang
by: Lim, Ee Hui
Published: (2004)

Service Quality, Trust and Customer Satisfaction on Customer Loyalty: A Study of Banks in Malaysia
by: Chen, Kai
Published: (2012)

Service quality of Islamic banks: satisfaction, loyalty and the mediating role of trust
by: Haron, Razali, et al.
Published: (2020)

Are unmanned smart hotels du jour or are they here forever? experiential pathway analysis of antecedents of satisfaction and loyalty
by: Chang, Yee-Shan, et al.
Published: (2022)

Does it matter where to run? intention to participate in destination marathon
by: Fam, Kim Shyan, et al.
Published: (2020)

The effect of employee ethics, trust, and service quality to customer satisfaction: a study on Malaysian telecommunications
by: Othman, Manisah, et al.
Published: (2022)

Level of Stress and Job Satisfaction among Call Operators: A Case of Malaysian Telecommunication Sector
by: Mumtaz Ali, Memon, et al.
Published: (2016)

Understanding the mediating effect of cognitive and emotional satisfaction on customer loyalty
by: Wan Omar, Maznah, et al.
Published: (2011)

Boosting customers’ impulsive buying tendency in live-streaming commerce: the role of customer engagement and deal proneness
by: Luo, Xi, et al.
Published: (2024)

The impact of customer trust, customer identification and customer satisfaction towards customer loyalty in banking sector / Shahrul Ridzuan Jamari
by: Jamari, Shahrul Ridzuan
Published: (2018)

CRM Practices In Malaysian Mobile Telecommunication Service Industry
by: Ting, Lo Wan
Published: (2001)

Examining the Impact of Remote e-Working on Job Performance and Occupational Wellbeing among Academics in Malaysia: Job Demands-Resources Theory Perspectives
by: Ting, Qian Hui
Published: (2023)

The effect of customer satisfaction on customer loyalty in the motor industry
by: Lim, Ka Bian, et al.
Published: (2019)

Mediation analysis issues and recommendations
by: Memon, Mumtaz Ali, et al.
Published: (2018)

Mediating mechanism of customer satisfaction on customer relationship management implementation and customer loyalty among consolidated banks
by: Adeiza, A., et al.
Published: (2022)

The effect of trust, customer satisfaction and image on customers’ loyalty in Bank Islam Jasin Melaka / Muhamad Sukur Mihat
by: Mihat, Muhamad Sukur
Published: (2011)