Are Hofstede's and Schwartz's values frameworks equally predictive across contexts?
Purpose – This study uses bipolar cultural dimensions (i.e., Hofstede’s and Schwartz’s values frameworks) to predict trade between countries and consumption behaviour. Design/methodology/approach – The analysis in this paper was based on secondary data. Consequently, there were some missing data th...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Fundacao Escola de Comercio Alvares Penteado (F E C A P)
2019
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| Online Access: | http://psasir.upm.edu.my/id/eprint/80718/ http://psasir.upm.edu.my/id/eprint/80718/1/HOFS.pdf |
| _version_ | 1848858943351160832 |
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| author | Siew, Imm Ng Lim, Xin Jean |
| author_facet | Siew, Imm Ng Lim, Xin Jean |
| author_sort | Siew, Imm Ng |
| building | UPM Institutional Repository |
| collection | Online Access |
| description | Purpose – This study uses bipolar cultural dimensions (i.e., Hofstede’s and Schwartz’s values frameworks) to predict trade between countries and consumption behaviour.
Design/methodology/approach – The analysis in this paper was based on secondary data. Consequently, there were some missing data that limited the number of countries that could be examined in terms of trade and consumption aspects. Stepwise regressions were performed to test the hypotheses.
Findings – This study found that egalitarian-hierarchical distance predicts trade negatively, providing support to the idea that cultural similarity drives trade. On top of that, the study suggested that consumption divergence is more likely than consumption convergence. Cultural values were significant predictors of consumption even when income was controlled, suggesting that consumers want to express their values systems through consumption when they have the financial means to do so. Originality/value – The empirical analysis illustrated that bipolar cultural dimensions of these frameworks predict trade and consumption behaviour differently, thus providing evidence on the applicability of the cultural frameworks in different contexts. |
| first_indexed | 2025-11-15T12:21:28Z |
| format | Article |
| id | upm-80718 |
| institution | Universiti Putra Malaysia |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-15T12:21:28Z |
| publishDate | 2019 |
| publisher | Fundacao Escola de Comercio Alvares Penteado (F E C A P) |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | upm-807182020-11-12T00:10:30Z http://psasir.upm.edu.my/id/eprint/80718/ Are Hofstede's and Schwartz's values frameworks equally predictive across contexts? Siew, Imm Ng Lim, Xin Jean Purpose – This study uses bipolar cultural dimensions (i.e., Hofstede’s and Schwartz’s values frameworks) to predict trade between countries and consumption behaviour. Design/methodology/approach – The analysis in this paper was based on secondary data. Consequently, there were some missing data that limited the number of countries that could be examined in terms of trade and consumption aspects. Stepwise regressions were performed to test the hypotheses. Findings – This study found that egalitarian-hierarchical distance predicts trade negatively, providing support to the idea that cultural similarity drives trade. On top of that, the study suggested that consumption divergence is more likely than consumption convergence. Cultural values were significant predictors of consumption even when income was controlled, suggesting that consumers want to express their values systems through consumption when they have the financial means to do so. Originality/value – The empirical analysis illustrated that bipolar cultural dimensions of these frameworks predict trade and consumption behaviour differently, thus providing evidence on the applicability of the cultural frameworks in different contexts. Fundacao Escola de Comercio Alvares Penteado (F E C A P) 2019 Article PeerReviewed text en http://psasir.upm.edu.my/id/eprint/80718/1/HOFS.pdf Siew, Imm Ng and Lim, Xin Jean (2019) Are Hofstede's and Schwartz's values frameworks equally predictive across contexts? RBGN-Revista Brasileira de Gestao de Negocios, 21 (1). pp. 33-47. ISSN 1806-4892; ESSN: 1983-0807 https://www.scielo.br/scielo.php?script=sci_abstract&pid=S1806-48922019000100033&lng=en&nrm=iso 10.7819/rbgn.v0i0.3956 |
| spellingShingle | Siew, Imm Ng Lim, Xin Jean Are Hofstede's and Schwartz's values frameworks equally predictive across contexts? |
| title | Are Hofstede's and Schwartz's values frameworks equally predictive across contexts? |
| title_full | Are Hofstede's and Schwartz's values frameworks equally predictive across contexts? |
| title_fullStr | Are Hofstede's and Schwartz's values frameworks equally predictive across contexts? |
| title_full_unstemmed | Are Hofstede's and Schwartz's values frameworks equally predictive across contexts? |
| title_short | Are Hofstede's and Schwartz's values frameworks equally predictive across contexts? |
| title_sort | are hofstede's and schwartz's values frameworks equally predictive across contexts? |
| url | http://psasir.upm.edu.my/id/eprint/80718/ http://psasir.upm.edu.my/id/eprint/80718/ http://psasir.upm.edu.my/id/eprint/80718/ http://psasir.upm.edu.my/id/eprint/80718/1/HOFS.pdf |