International volunteer tourism and youth travelers – an emerging tourism trend

This study attempted to examine the intricate associations among volunteer tourism (VT) motivations, overall image, satisfaction, trust, and the influence of these relationships on behavioral intentions among youth travelers. Our findings from the structural analysis indicated that VT motivations si...

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Main Authors: Heesup, Han, Chua, Bee Lia, Bo, Meng, Ryu, Hyung Seo, Wansoo, Kim
Format: Article
Language:English
Published: Routledge 2019
Online Access:http://psasir.upm.edu.my/id/eprint/80300/
http://psasir.upm.edu.my/id/eprint/80300/1/International%20volunteer%20tourism%20and%20youth%20travelers%20%E2%80%93%20an%20emerging%20tourism%20trend.pdf
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author Heesup, Han
Chua, Bee Lia
Bo, Meng
Ryu, Hyung Seo
Wansoo, Kim
author_facet Heesup, Han
Chua, Bee Lia
Bo, Meng
Ryu, Hyung Seo
Wansoo, Kim
author_sort Heesup, Han
building UPM Institutional Repository
collection Online Access
description This study attempted to examine the intricate associations among volunteer tourism (VT) motivations, overall image, satisfaction, trust, and the influence of these relationships on behavioral intentions among youth travelers. Our findings from the structural analysis indicated that VT motivations significantly contributed to building positive images, inducing satisfactory VT experiences, and building trust with a VT organization. Our results also demonstrated the competence of the higher-order structure of VT motivations in explicating the intention formation. In addition, the overall image, satisfaction, and trust played an important mediating role. Moreover, satisfaction with VT experiences was of utmost significance in determining intentions.
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institution Universiti Putra Malaysia
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language English
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publishDate 2019
publisher Routledge
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spelling upm-803002020-10-20T19:54:06Z http://psasir.upm.edu.my/id/eprint/80300/ International volunteer tourism and youth travelers – an emerging tourism trend Heesup, Han Chua, Bee Lia Bo, Meng Ryu, Hyung Seo Wansoo, Kim This study attempted to examine the intricate associations among volunteer tourism (VT) motivations, overall image, satisfaction, trust, and the influence of these relationships on behavioral intentions among youth travelers. Our findings from the structural analysis indicated that VT motivations significantly contributed to building positive images, inducing satisfactory VT experiences, and building trust with a VT organization. Our results also demonstrated the competence of the higher-order structure of VT motivations in explicating the intention formation. In addition, the overall image, satisfaction, and trust played an important mediating role. Moreover, satisfaction with VT experiences was of utmost significance in determining intentions. Routledge 2019 Article PeerReviewed text en http://psasir.upm.edu.my/id/eprint/80300/1/International%20volunteer%20tourism%20and%20youth%20travelers%20%E2%80%93%20an%20emerging%20tourism%20trend.pdf Heesup, Han and Chua, Bee Lia and Bo, Meng and Ryu, Hyung Seo and Wansoo, Kim (2019) International volunteer tourism and youth travelers – an emerging tourism trend. Journal of Travel & Tourism Marketing, 36 (5). pp. 549-562. ISSN 1054-8408; ESSN: 15407306 10.1080/10548408.2019.1590293
spellingShingle Heesup, Han
Chua, Bee Lia
Bo, Meng
Ryu, Hyung Seo
Wansoo, Kim
International volunteer tourism and youth travelers – an emerging tourism trend
title International volunteer tourism and youth travelers – an emerging tourism trend
title_full International volunteer tourism and youth travelers – an emerging tourism trend
title_fullStr International volunteer tourism and youth travelers – an emerging tourism trend
title_full_unstemmed International volunteer tourism and youth travelers – an emerging tourism trend
title_short International volunteer tourism and youth travelers – an emerging tourism trend
title_sort international volunteer tourism and youth travelers – an emerging tourism trend
url http://psasir.upm.edu.my/id/eprint/80300/
http://psasir.upm.edu.my/id/eprint/80300/
http://psasir.upm.edu.my/id/eprint/80300/1/International%20volunteer%20tourism%20and%20youth%20travelers%20%E2%80%93%20an%20emerging%20tourism%20trend.pdf