Intensity of consumer education and consumer empowerment among Malaysian consumers

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Intensity of consumer education and consumer empowerment among Malaysian consumers

Today, in the era of globalization, the evolution of internet technology has caused market conditions to become complicated and complex. Consumers of all ages are exposed to a wealth of information and commerce 24 hours a day. Also, a variety of choices and offers to consumers make the decision mak...

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Bibliographic Details
Main Authors:	Tajurahim, Nurul Nadiah Syahida, Abu Bakar, Elistina, Md Jusoh, Zuroni, Muhammad Arif, Afida Mastura, Ahmad, Sa'odah
Format:	Article
Language:	English
Published:	Malaysian Consumer and Family Economics Association 2019
Online Access:	http://psasir.upm.edu.my/id/eprint/80290/ http://psasir.upm.edu.my/id/eprint/80290/1/Intensity%20of%20consumer%20education%20and%20consumer%20empowerment%20among%20Malaysian%20consumers.pdf

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