Harley Davidson Malaysia in a communication perspective

Harley Davidson’s is one of the biggest motorcycle names that is very popular in Malaysia and worldwide. The name has its own appeal among its fans. A Harley Davidson community mostly consists of successful professional groups and entrepreneurs. This biking community is active and it regularly holds...

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Main Authors: Hashim, Mohd Haizra, Ahmad, Abdul Mu'ati @ Zamri, Osman, Mohd. Nizam, Mohd Yunos, Mohd Yazid
Format: Article
Published: American Research Journals 2019
Online Access:http://psasir.upm.edu.my/id/eprint/80033/
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author Hashim, Mohd Haizra
Ahmad, Abdul Mu'ati @ Zamri
Osman, Mohd. Nizam
Mohd Yunos, Mohd Yazid
author_facet Hashim, Mohd Haizra
Ahmad, Abdul Mu'ati @ Zamri
Osman, Mohd. Nizam
Mohd Yunos, Mohd Yazid
author_sort Hashim, Mohd Haizra
building UPM Institutional Repository
collection Online Access
description Harley Davidson’s is one of the biggest motorcycle names that is very popular in Malaysia and worldwide. The name has its own appeal among its fans. A Harley Davidson community mostly consists of successful professional groups and entrepreneurs. This biking community is active and it regularly holds meetings as social activities. Some of the members are also distributors of Harley Davidson’s motorcycle parts, sold at reasonable prices due to loyalty and deep enthusiasm in the brand. This study focuses on organisational and visual communication in a Harley Davidson community in Malaysia.
first_indexed 2025-11-15T12:19:24Z
format Article
id upm-80033
institution Universiti Putra Malaysia
institution_category Local University
last_indexed 2025-11-15T12:19:24Z
publishDate 2019
publisher American Research Journals
recordtype eprints
repository_type Digital Repository
spelling upm-800332023-07-04T05:08:23Z http://psasir.upm.edu.my/id/eprint/80033/ Harley Davidson Malaysia in a communication perspective Hashim, Mohd Haizra Ahmad, Abdul Mu'ati @ Zamri Osman, Mohd. Nizam Mohd Yunos, Mohd Yazid Harley Davidson’s is one of the biggest motorcycle names that is very popular in Malaysia and worldwide. The name has its own appeal among its fans. A Harley Davidson community mostly consists of successful professional groups and entrepreneurs. This biking community is active and it regularly holds meetings as social activities. Some of the members are also distributors of Harley Davidson’s motorcycle parts, sold at reasonable prices due to loyalty and deep enthusiasm in the brand. This study focuses on organisational and visual communication in a Harley Davidson community in Malaysia. American Research Journals 2019 Article PeerReviewed Hashim, Mohd Haizra and Ahmad, Abdul Mu'ati @ Zamri and Osman, Mohd. Nizam and Mohd Yunos, Mohd Yazid (2019) Harley Davidson Malaysia in a communication perspective. American Journal of Humanities and Social Sciences Research, 3 (6). pp. 69-75. ISSN 2378-7031 https://www.ajhssr.com/harley-davidson-malaysia-in-a-communication-perspective/
spellingShingle Hashim, Mohd Haizra
Ahmad, Abdul Mu'ati @ Zamri
Osman, Mohd. Nizam
Mohd Yunos, Mohd Yazid
Harley Davidson Malaysia in a communication perspective
title Harley Davidson Malaysia in a communication perspective
title_full Harley Davidson Malaysia in a communication perspective
title_fullStr Harley Davidson Malaysia in a communication perspective
title_full_unstemmed Harley Davidson Malaysia in a communication perspective
title_short Harley Davidson Malaysia in a communication perspective
title_sort harley davidson malaysia in a communication perspective
url http://psasir.upm.edu.my/id/eprint/80033/
http://psasir.upm.edu.my/id/eprint/80033/