Syed Omar, S. F., Abdul Aziz, Y., Raja Yusof, R. N., & Ng, S. I. (2019). Evaluation of the role of sales promotion in influencing impluse buying behaviour: A comparison between international and local tourist at premium outlet in Malaysia. Global Academic Excellence.
Chicago Style (17th ed.) CitationSyed Omar, Sharifah Faridah, Yuhanis Abdul Aziz, Raja Nerina Raja Yusof, and Siew Imm Ng. Evaluation of the Role of Sales Promotion in Influencing Impluse Buying Behaviour: A Comparison Between International and Local Tourist at Premium Outlet in Malaysia. Global Academic Excellence, 2019.
MLA (9th ed.) CitationSyed Omar, Sharifah Faridah, et al. Evaluation of the Role of Sales Promotion in Influencing Impluse Buying Behaviour: A Comparison Between International and Local Tourist at Premium Outlet in Malaysia. Global Academic Excellence, 2019.