“Doing well” by “doing good”? evidence from tourism-related firms in four South Asia countries

This study explores the corporate giving and financial performance nexus in tourism-related firms from four South Asia countries. Specifically, this study investigates if there exists an inverse U-shaped link between corporate giving and financial performance and assesses the potential bi-directiona...

Full description

Bibliographic Details
Main Authors: Tan, Siow Hooi, Habibullah, Muzafar Shah, Choon, Shay Wei, Mohamed, Azali
Format: Article
Language:English
Published: UKM Press 2019
Online Access:http://psasir.upm.edu.my/id/eprint/79440/
http://psasir.upm.edu.my/id/eprint/79440/1/Doing%20well%20by%20doing%20good.pdf
_version_ 1848858679387881472
author Tan, Siow Hooi
Habibullah, Muzafar Shah
Choon, Shay Wei
Mohamed, Azali
author_facet Tan, Siow Hooi
Habibullah, Muzafar Shah
Choon, Shay Wei
Mohamed, Azali
author_sort Tan, Siow Hooi
building UPM Institutional Repository
collection Online Access
description This study explores the corporate giving and financial performance nexus in tourism-related firms from four South Asia countries. Specifically, this study investigates if there exists an inverse U-shaped link between corporate giving and financial performance and assesses the potential bi-directional relationship between these two variables. Results generated from system-GMM estimator reveal that the effects of corporate giving on both ROA and Tobin’s Q are curvilinear. In particular, an inverse U-shaped relationship is observed, implying that firms are rewarded for their corporate giving engagement, which denotes “doing-good” leads to “doing well”, within a certain limit. Interestingly, this study also finds evidence that the firms which perform well financially are shown to engage less in corporate giving. Specifically, “doing-well” firms are shown to lead to lower level of “doing good”, supporting the management opportunity hypothesis. This study has policy implications in pushing for further CSR initiatives in other industries and emerging markets.
first_indexed 2025-11-15T12:17:17Z
format Article
id upm-79440
institution Universiti Putra Malaysia
institution_category Local University
language English
last_indexed 2025-11-15T12:17:17Z
publishDate 2019
publisher UKM Press
recordtype eprints
repository_type Digital Repository
spelling upm-794402021-04-07T11:55:18Z http://psasir.upm.edu.my/id/eprint/79440/ “Doing well” by “doing good”? evidence from tourism-related firms in four South Asia countries Tan, Siow Hooi Habibullah, Muzafar Shah Choon, Shay Wei Mohamed, Azali This study explores the corporate giving and financial performance nexus in tourism-related firms from four South Asia countries. Specifically, this study investigates if there exists an inverse U-shaped link between corporate giving and financial performance and assesses the potential bi-directional relationship between these two variables. Results generated from system-GMM estimator reveal that the effects of corporate giving on both ROA and Tobin’s Q are curvilinear. In particular, an inverse U-shaped relationship is observed, implying that firms are rewarded for their corporate giving engagement, which denotes “doing-good” leads to “doing well”, within a certain limit. Interestingly, this study also finds evidence that the firms which perform well financially are shown to engage less in corporate giving. Specifically, “doing-well” firms are shown to lead to lower level of “doing good”, supporting the management opportunity hypothesis. This study has policy implications in pushing for further CSR initiatives in other industries and emerging markets. UKM Press 2019 Article PeerReviewed text en http://psasir.upm.edu.my/id/eprint/79440/1/Doing%20well%20by%20doing%20good.pdf Tan, Siow Hooi and Habibullah, Muzafar Shah and Choon, Shay Wei and Mohamed, Azali (2019) “Doing well” by “doing good”? evidence from tourism-related firms in four South Asia countries. Jurnal Pengurusan, 55. pp. 13-22. ISSN 0127-2713 https://ejournal.ukm.my/pengurusan/article/view/33511 10.17576/pengurusan-2019-55-02
spellingShingle Tan, Siow Hooi
Habibullah, Muzafar Shah
Choon, Shay Wei
Mohamed, Azali
“Doing well” by “doing good”? evidence from tourism-related firms in four South Asia countries
title “Doing well” by “doing good”? evidence from tourism-related firms in four South Asia countries
title_full “Doing well” by “doing good”? evidence from tourism-related firms in four South Asia countries
title_fullStr “Doing well” by “doing good”? evidence from tourism-related firms in four South Asia countries
title_full_unstemmed “Doing well” by “doing good”? evidence from tourism-related firms in four South Asia countries
title_short “Doing well” by “doing good”? evidence from tourism-related firms in four South Asia countries
title_sort “doing well” by “doing good”? evidence from tourism-related firms in four south asia countries
url http://psasir.upm.edu.my/id/eprint/79440/
http://psasir.upm.edu.my/id/eprint/79440/
http://psasir.upm.edu.my/id/eprint/79440/
http://psasir.upm.edu.my/id/eprint/79440/1/Doing%20well%20by%20doing%20good.pdf