A Case Study on Camberwell Sdn. Bhd
The purpose of this case study is to determine the marketing competitiveness of Camberwell Sendirian Berhad that will give the company a competitive edge. The marketing competitiveness was analyzed using the SWOT analysis, marketing analysis, financial analysis and SPACE MODEL. SWOT analysis was...
| Main Author: | Soh, Francis Han Leng |
|---|---|
| Format: | Thesis |
| Language: | English English |
| Published: |
1999
|
| Subjects: | |
| Online Access: | http://psasir.upm.edu.my/id/eprint/7912/ http://psasir.upm.edu.my/id/eprint/7912/1/GSM_1999_21_A.pdf |
Similar Items
Kimco Metal Sdn. Bhd. a Case Study
by: Khoo, Kok Leong
Published: (1997)
by: Khoo, Kok Leong
Published: (1997)
IAGE Sdn Bhd a Case Study on Strategic Planning
by: Adam, Shahzalan
Published: (1998)
by: Adam, Shahzalan
Published: (1998)
The Case of Kinta Bateri Sdn. Bhd.
by: Othman, Mohd Zainudin
Published: (1998)
by: Othman, Mohd Zainudin
Published: (1998)
A Case Study: The Case of PPB Hartabina Sdn. Bhd.
by: Choong, Chee Yoong
Published: (1997)
by: Choong, Chee Yoong
Published: (1997)
A Case Study: Champion Photochemistry (M) Sdn Bhd
by: Gan, Boon Ting
Published: (1997)
by: Gan, Boon Ting
Published: (1997)
A Case Study on Occupational Safety and Health Management in Heveaboard Sdn. Bhd., a Subsidiary of Heveawood Industries Sdn. Bhd., Gemas, Negeri Sembilan Darul Khusus - Employers' and Employees' Interpersonal
by: Ong, Kau Liong
Published: (1998)
by: Ong, Kau Liong
Published: (1998)
Cape Elegance Sdn. Bhd. ("CESB") a Case Study
by: Ismail, Rahmat
Published: (1997)
by: Ismail, Rahmat
Published: (1997)
A Case Study on Pharma Sdn Bhd - Focusing on the Vitamin C Business
by: Alagappar, Ponmalar
Published: (1999)
by: Alagappar, Ponmalar
Published: (1999)
A Case Study on Chunghwa Picture Tubes (Malaysia) Sdn. Bhd.
by: Yil, Kiong Ung
Published: (1997)
by: Yil, Kiong Ung
Published: (1997)
A Case Study on Perusahaan Otomobil Kedua Sdn. Bhd. – Establishment of One-Stop Integrated Center
by: Husin, Zahari
Published: (1999)
by: Husin, Zahari
Published: (1999)
A Case Study on Watson's Personal Care Stores Sdn. Bhd.
by: Chow, Sook Mung
Published: (1999)
by: Chow, Sook Mung
Published: (1999)
Case Study of Biopro (M) Sdn. Bhd. the Strategic Management Plan
by: Chew, Yoke Mol
Published: (1999)
by: Chew, Yoke Mol
Published: (1999)
A Case Study of Activity Based Costing for Hotline Furniture Manufacturers Sdn. Bhd
by: Teh, Su Kang
Published: (1999)
by: Teh, Su Kang
Published: (1999)
A Case Study on Business Strategy of Lion Sankyu Tekko Sdn. Bhd
by: Mazlan, Mufadzir Huzaireen
Published: (1998)
by: Mazlan, Mufadzir Huzaireen
Published: (1998)
LNI-Adcal Auto Parts Sdn. Bhd. a Case Study
by: Lim, Yoke Khian
Published: (1997)
by: Lim, Yoke Khian
Published: (1997)
A Case Study on Kelang Port Management Sdn. Bhd. Setting Up its First Joint Venture Subsidiary Company in Cambodia
by: Wong, Pun Yoke
Published: (1997)
by: Wong, Pun Yoke
Published: (1997)
Human Resource Development and the Needs of Training Department: A Case Study on Malaysia Packaging Sdn. Bhd.
by: Liaw, Khing Hong
Published: (1999)
by: Liaw, Khing Hong
Published: (1999)
Chemasia Engineering Sdn. Bhd.
by: Ooi, Chooi Lee
Published: (1998)
by: Ooi, Chooi Lee
Published: (1998)
A Case Study on Star Publications (M) Bhd Next Course of Action
by: Selvanayagam, Karunaharan
Published: (1999)
by: Selvanayagam, Karunaharan
Published: (1999)
PNB Information Technologies Sdn. Bhd. a Strategic Audit and Recommendations for the Future
by: Govindasamy, G. Subramaniam
Published: (1998)
by: Govindasamy, G. Subramaniam
Published: (1998)
Utilization of Transportation Model for Profit Maximization for Strategic Cement Sdn Bhd
by: Lee, Chow Hooi
Published: (1997)
by: Lee, Chow Hooi
Published: (1997)
RISDA Semaian & Landskap Sdn. Bhd. (RSSB)'s diversification policy : a case study
by: Chan, Wendy Wai Mei
Published: (1998)
by: Chan, Wendy Wai Mei
Published: (1998)
DSW Solutions Sdn Bhd - Challenges for a Small & Medium Size Enterprise (SME) it Company in the Malaysian Environment
by: Yusof, Mohar
Published: (1998)
by: Yusof, Mohar
Published: (1998)
Managing Financial Crisis During Economic Downturn 1997 - 1999 : Experience of Agenda Istimewa Sdn. Bhd. a Developer of Kesuma Lakes Township
by: Ooi, Ling Hock
Published: (1999)
by: Ooi, Ling Hock
Published: (1999)
Learning organization practices : a profile of SKF Bearing Industries (Malaysia) Sdn. Bhd.
by: Daramy, Amadu
Published: (1998)
by: Daramy, Amadu
Published: (1998)
Corporate Planning for Kuala Lumpur City Securities Sdn. Bhd.
by: Yong, Wooi Kee
Published: (1999)
by: Yong, Wooi Kee
Published: (1999)
Quality Tracking System and Cowboy Semiconductors (M) Sdn Bhd
by: Tan, It Hong
Published: (1998)
by: Tan, It Hong
Published: (1998)
A Case Study On RN Konsult Sdn. Bhd.
by: Ahmad, Abd Razak
Published: (1998)
by: Ahmad, Abd Razak
Published: (1998)
Technocoat Group (M) Sdn Bhd Go Or Not To Go
by: Lim, Cheng Seong
Published: (1999)
by: Lim, Cheng Seong
Published: (1999)
Case Study of "Value Based Management (VBM) in Petronas Gas"
by: Adnan, Affendy
Published: (1997)
by: Adnan, Affendy
Published: (1997)
Online Ordering System for Kumpulan Ikatan Perusahaan Sdn. Bhd.
by: Kandasamy, Pathmanathan
Published: (2002)
by: Kandasamy, Pathmanathan
Published: (2002)
Implementation of TQM and the Impact on Performance of an Organization a Case Study at Kayaba (M) Sdn Bhd
by: Rajagopal, Anbalagan
Published: (1997)
by: Rajagopal, Anbalagan
Published: (1997)
A Case Study on Children Marketing of KFC
by: Ang, Sae Ming
Published: (1999)
by: Ang, Sae Ming
Published: (1999)
Current Trends and Practices in Human Resource Management: A Case Study in YTL Power Services Sdn. Bhd.
by: Krishnan, Santhana
Published: (1998)
by: Krishnan, Santhana
Published: (1998)
A Case Study on the Supreme Hotel Sdn.Bhd. Strategic Management for Organizational Competitiveness
by: Woo, Pak Yuan
Published: (1997)
by: Woo, Pak Yuan
Published: (1997)
Budaya korporat dan komitmen terhadap organisasi di kalangan pengurusan Perak Hanjong Simen Sdn. Bhd., Padang Rengas, Perak
by: Ismail, Ahmad Fuad
Published: (1998)
by: Ismail, Ahmad Fuad
Published: (1998)
Buniyamin Engineering Sdn. Bhd.:- Investment Decision Between Joint-Venture in Proton City Project and Privatization of System Service Provider (SSP)
by: Nik Mahmood, Nik Mohamed Suhaimi
Published: (1998)
by: Nik Mahmood, Nik Mohamed Suhaimi
Published: (1998)
Marketing Strategy of Lembaga Tabung Haji A Case Study
by: A. Rahman, Mahfar
Published: (1998)
by: A. Rahman, Mahfar
Published: (1998)
Amal Assurance Bhd: Direct Marketing Dilemma a Case Study
by: Abd Jalil, Mohd Jafni
Published: (1999)
by: Abd Jalil, Mohd Jafni
Published: (1999)
Malaysia France Institute and Advance Technology: A Case Study
by: See, Meng Liong
Published: (1998)
by: See, Meng Liong
Published: (1998)
Similar Items
-
Kimco Metal Sdn. Bhd. a Case Study
by: Khoo, Kok Leong
Published: (1997) -
IAGE Sdn Bhd a Case Study on Strategic Planning
by: Adam, Shahzalan
Published: (1998) -
The Case of Kinta Bateri Sdn. Bhd.
by: Othman, Mohd Zainudin
Published: (1998) -
A Case Study: The Case of PPB Hartabina Sdn. Bhd.
by: Choong, Chee Yoong
Published: (1997) -
A Case Study: Champion Photochemistry (M) Sdn Bhd
by: Gan, Boon Ting
Published: (1997)