Service quality of banks after merger : consumers' perception

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Service quality of banks after merger : consumers' perception

The purpose of this study is to determine the consumers' perception toward the service quality of bank after merger in Subang Jaya. 300 respondents were interviewed through a given questionnaire. All data obtained in this study were gathered and analyzed through two methods; descriptive and sta...

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Bibliographic Details
Main Author:	Hong, Yong Hoe
Format:	Thesis
Language:	English English
Published:	2001
Subjects:	Banks and banking - Customer services - Quality control
Online Access:	http://psasir.upm.edu.my/id/eprint/77892/ http://psasir.upm.edu.my/id/eprint/77892/1/T%20GSM%202001%202%20%281900118304%29%20UPM%20IR.pdf

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