Consumers' acceptance and preferance towards Heterotrigona spp. honey based on sensory characteristics
This paper presents an investigation of consumers’ acceptance and preference towards Heterotrigona spp. honey based on sensory characteristics. Heterotrigona spp. is a small stingless bee and due to their small size, this has made them easily to get honey from tiny and small flowers. As they can get...
| Main Authors: | , |
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| Format: | Conference or Workshop Item |
| Language: | English |
| Published: |
Faculty of Computer Science and Information Technology, Universiti Putra Malaysia
2015
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| Online Access: | http://psasir.upm.edu.my/id/eprint/77214/ http://psasir.upm.edu.my/id/eprint/77214/1/saes2015-68.pdf |
| _version_ | 1848858186473275392 |
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| author | Saludin, Siti Farhana Kamarulzaman, Nitty Hirawaty |
| author_facet | Saludin, Siti Farhana Kamarulzaman, Nitty Hirawaty |
| author_sort | Saludin, Siti Farhana |
| building | UPM Institutional Repository |
| collection | Online Access |
| description | This paper presents an investigation of consumers’ acceptance and preference towards Heterotrigona spp. honey based on sensory characteristics. Heterotrigona spp. is a small stingless bee and due to their small size, this has made them easily to get honey from tiny and small flowers. As they can get honey from variety sources, the honey produced by Heterotrigona spp. has a very unique taste. This honey also has many benefits as it was proven can reduce cancer. There are several sensory characteristics associated with honey and based on these characteristics, researchers could identify and determine which sensory characteristics that mostly preferred by consumers. |
| first_indexed | 2025-11-15T12:09:27Z |
| format | Conference or Workshop Item |
| id | upm-77214 |
| institution | Universiti Putra Malaysia |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-15T12:09:27Z |
| publishDate | 2015 |
| publisher | Faculty of Computer Science and Information Technology, Universiti Putra Malaysia |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | upm-772142020-03-04T07:22:12Z http://psasir.upm.edu.my/id/eprint/77214/ Consumers' acceptance and preferance towards Heterotrigona spp. honey based on sensory characteristics Saludin, Siti Farhana Kamarulzaman, Nitty Hirawaty This paper presents an investigation of consumers’ acceptance and preference towards Heterotrigona spp. honey based on sensory characteristics. Heterotrigona spp. is a small stingless bee and due to their small size, this has made them easily to get honey from tiny and small flowers. As they can get honey from variety sources, the honey produced by Heterotrigona spp. has a very unique taste. This honey also has many benefits as it was proven can reduce cancer. There are several sensory characteristics associated with honey and based on these characteristics, researchers could identify and determine which sensory characteristics that mostly preferred by consumers. Faculty of Computer Science and Information Technology, Universiti Putra Malaysia 2015 Conference or Workshop Item PeerReviewed text en http://psasir.upm.edu.my/id/eprint/77214/1/saes2015-68.pdf Saludin, Siti Farhana and Kamarulzaman, Nitty Hirawaty (2015) Consumers' acceptance and preferance towards Heterotrigona spp. honey based on sensory characteristics. In: 3rd International Symposium on Applied Engineering and Sciences (SAES2015), 23-24 Nov. 2015, Universiti Putra Malaysia. (pp. 337-338). |
| spellingShingle | Saludin, Siti Farhana Kamarulzaman, Nitty Hirawaty Consumers' acceptance and preferance towards Heterotrigona spp. honey based on sensory characteristics |
| title | Consumers' acceptance and preferance towards Heterotrigona spp. honey based on sensory characteristics |
| title_full | Consumers' acceptance and preferance towards Heterotrigona spp. honey based on sensory characteristics |
| title_fullStr | Consumers' acceptance and preferance towards Heterotrigona spp. honey based on sensory characteristics |
| title_full_unstemmed | Consumers' acceptance and preferance towards Heterotrigona spp. honey based on sensory characteristics |
| title_short | Consumers' acceptance and preferance towards Heterotrigona spp. honey based on sensory characteristics |
| title_sort | consumers' acceptance and preferance towards heterotrigona spp. honey based on sensory characteristics |
| url | http://psasir.upm.edu.my/id/eprint/77214/ http://psasir.upm.edu.my/id/eprint/77214/1/saes2015-68.pdf |