What matters to travel bloggers before the trip? the Malaysian travel blogger and tourist perspective

Social media, particularly travel blog are increasingly relevant in tourism practices affecting destination and business. With the growth of internet-based social media technologies, tourists are able to communicate, interact and establish relationship with destinations, business and other tourists....

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Main Authors: Wan Abdul Rahman, Nik Alia Fahada, Mohamed, Monizaihasra, Sulong, Farizah, Rosnon, Mohd Roslan, Che Mohd Hashim, Azreen Jihan
Format: Article
Language:English
Published: Human Resource Management Academic Research Society 2019
Online Access:http://psasir.upm.edu.my/id/eprint/77098/
http://psasir.upm.edu.my/id/eprint/77098/1/77098.pdf
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author Wan Abdul Rahman, Nik Alia Fahada
Mohamed, Monizaihasra
Sulong, Farizah
Rosnon, Mohd Roslan
Che Mohd Hashim, Azreen Jihan
author_facet Wan Abdul Rahman, Nik Alia Fahada
Mohamed, Monizaihasra
Sulong, Farizah
Rosnon, Mohd Roslan
Che Mohd Hashim, Azreen Jihan
author_sort Wan Abdul Rahman, Nik Alia Fahada
building UPM Institutional Repository
collection Online Access
description Social media, particularly travel blog are increasingly relevant in tourism practices affecting destination and business. With the growth of internet-based social media technologies, tourists are able to communicate, interact and establish relationship with destinations, business and other tourists. Pre-visit stage of tourist experience involves activities that focused on travel planning, in which travel blogs is considered as a rich sources of travel information. Through interviewing 19 travel bloggers, this study aims to understand travel bloggers behavior and strategies at the pre-visit stage of tourist experience. The findings show that, travel bloggers engage with travel blogs with different behavior which influenced by different motivations. It is also highlighted that interaction in blogosphere serves an important role in influencing travel bloggers engagement with travel blogs before the travel. The implication of the study and suggestion for future research are explained.
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format Article
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institution Universiti Putra Malaysia
institution_category Local University
language English
last_indexed 2025-11-15T12:08:56Z
publishDate 2019
publisher Human Resource Management Academic Research Society
recordtype eprints
repository_type Digital Repository
spelling upm-770982020-03-04T07:28:34Z http://psasir.upm.edu.my/id/eprint/77098/ What matters to travel bloggers before the trip? the Malaysian travel blogger and tourist perspective Wan Abdul Rahman, Nik Alia Fahada Mohamed, Monizaihasra Sulong, Farizah Rosnon, Mohd Roslan Che Mohd Hashim, Azreen Jihan Social media, particularly travel blog are increasingly relevant in tourism practices affecting destination and business. With the growth of internet-based social media technologies, tourists are able to communicate, interact and establish relationship with destinations, business and other tourists. Pre-visit stage of tourist experience involves activities that focused on travel planning, in which travel blogs is considered as a rich sources of travel information. Through interviewing 19 travel bloggers, this study aims to understand travel bloggers behavior and strategies at the pre-visit stage of tourist experience. The findings show that, travel bloggers engage with travel blogs with different behavior which influenced by different motivations. It is also highlighted that interaction in blogosphere serves an important role in influencing travel bloggers engagement with travel blogs before the travel. The implication of the study and suggestion for future research are explained. Human Resource Management Academic Research Society 2019 Article PeerReviewed text en http://psasir.upm.edu.my/id/eprint/77098/1/77098.pdf Wan Abdul Rahman, Nik Alia Fahada and Mohamed, Monizaihasra and Sulong, Farizah and Rosnon, Mohd Roslan and Che Mohd Hashim, Azreen Jihan (2019) What matters to travel bloggers before the trip? the Malaysian travel blogger and tourist perspective. International Journal of Academic Research in Business and Social Sciences, 9 (12). pp. 770-790. ISSN 2222-6990 http://hrmars.com/index.php/papers/detail/IJARBSS/6793 10.6007/IJARBSS/v9-i12/6793
spellingShingle Wan Abdul Rahman, Nik Alia Fahada
Mohamed, Monizaihasra
Sulong, Farizah
Rosnon, Mohd Roslan
Che Mohd Hashim, Azreen Jihan
What matters to travel bloggers before the trip? the Malaysian travel blogger and tourist perspective
title What matters to travel bloggers before the trip? the Malaysian travel blogger and tourist perspective
title_full What matters to travel bloggers before the trip? the Malaysian travel blogger and tourist perspective
title_fullStr What matters to travel bloggers before the trip? the Malaysian travel blogger and tourist perspective
title_full_unstemmed What matters to travel bloggers before the trip? the Malaysian travel blogger and tourist perspective
title_short What matters to travel bloggers before the trip? the Malaysian travel blogger and tourist perspective
title_sort what matters to travel bloggers before the trip? the malaysian travel blogger and tourist perspective
url http://psasir.upm.edu.my/id/eprint/77098/
http://psasir.upm.edu.my/id/eprint/77098/
http://psasir.upm.edu.my/id/eprint/77098/
http://psasir.upm.edu.my/id/eprint/77098/1/77098.pdf