Healthy eating away-from-home: effects of dining occasion and the number of menu items

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Healthy eating away-from-home: effects of dining occasion and the number of menu items

Consumers are reported to be increasingly concerned about their health. Nonetheless, consumers show different attitudes toward food at home and away from home. In particular, consumers tend to shy away from healthy food items when dining on special occasions. This study is the first to look into the...

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Bibliographic Details
Main Authors:	Boo, Huey Chern, Chan, L. T., Ungku Zainal Abidin, Ungku Fatimah
Format:	Article
Language:	English
Published:	Faculty of Food Science and Technology, Universiti Putra Malaysia 2008
Online Access:	http://psasir.upm.edu.my/id/eprint/761/ http://psasir.upm.edu.my/id/eprint/761/1/201-208.pdf

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