Millennial travelers decision making influenced through user-generated contents and psychological attributes on destination loyalty to a tropical island
An investigation into the decision-making process of millennial travelers influenced by, using user-generated contents, and other psychological factors such as pull motivation, cognitive image on destination loyalty, took place at a small tropical Island in Malaysia called Pangkor. A total of 170 re...
| Main Authors: | Jamaludin, Mazlina, Aziz, Azlizam, Mariapan, Manohar |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Global Academic Excellence (M)
2018
|
| Online Access: | http://psasir.upm.edu.my/id/eprint/74984/ http://psasir.upm.edu.my/id/eprint/74984/1/Millennial%20travelers%20decision%20making%20influenced%20through%20user-generated%20contents%20and%20psychological%20attributes%20on%20destination%20loyalty%20to%20a%20tropical%20island.pdf |
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