Iranian feminist activits and critical media literacy

Considering the exponential growth of technology and media in Iranian society as well as the significant role of media culture in reproducing, reinforcing, and legitimizing dominant ideologies such as sexism, the central question posed by this paper is how Iranian feminist activists critically analy...

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Main Authors: Kobra, Mohammadpour Kachalmi, Lee, Yok Fee
Format: Article
Language:English
Published: 2018
Online Access:http://psasir.upm.edu.my/id/eprint/74749/
http://psasir.upm.edu.my/id/eprint/74749/1/Iranian.pdf
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author Kobra, Mohammadpour Kachalmi
Lee, Yok Fee
author_facet Kobra, Mohammadpour Kachalmi
Lee, Yok Fee
author_sort Kobra, Mohammadpour Kachalmi
building UPM Institutional Repository
collection Online Access
description Considering the exponential growth of technology and media in Iranian society as well as the significant role of media culture in reproducing, reinforcing, and legitimizing dominant ideologies such as sexism, the central question posed by this paper is how Iranian feminist activists critically analyze media messages. Further, this paper explores the extent to which this analysis fits the critical media literacy framework. Using a critical media literacy framework underpinned by feminist standpoint theory, this paper presents results from qualitative interviews with 15 Iranian feminist activists. We find that Iranian feminist activists focus more on politics of representation and critique of gender ideology in the critical analysis of media products. Thus, critical analysis of media by Iranian feminist activists better fits the definition of critical media literacy than its core concepts. The findings also demonstrate that a transformative dimension of critical media literacy is ignored by the feminist activists despite using media in the struggle against dominant gender ideology.
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spelling upm-747492020-03-17T08:22:49Z http://psasir.upm.edu.my/id/eprint/74749/ Iranian feminist activits and critical media literacy Kobra, Mohammadpour Kachalmi Lee, Yok Fee Considering the exponential growth of technology and media in Iranian society as well as the significant role of media culture in reproducing, reinforcing, and legitimizing dominant ideologies such as sexism, the central question posed by this paper is how Iranian feminist activists critically analyze media messages. Further, this paper explores the extent to which this analysis fits the critical media literacy framework. Using a critical media literacy framework underpinned by feminist standpoint theory, this paper presents results from qualitative interviews with 15 Iranian feminist activists. We find that Iranian feminist activists focus more on politics of representation and critique of gender ideology in the critical analysis of media products. Thus, critical analysis of media by Iranian feminist activists better fits the definition of critical media literacy than its core concepts. The findings also demonstrate that a transformative dimension of critical media literacy is ignored by the feminist activists despite using media in the struggle against dominant gender ideology. 2018 Article PeerReviewed text en http://psasir.upm.edu.my/id/eprint/74749/1/Iranian.pdf Kobra, Mohammadpour Kachalmi and Lee, Yok Fee (2018) Iranian feminist activits and critical media literacy. Mediterranean Journal of Social Sciences, 9 (6). 45 - 58. ISSN 2039-9340, ESSN: 2039-2117 10.2478/mjss-2018-0160
spellingShingle Kobra, Mohammadpour Kachalmi
Lee, Yok Fee
Iranian feminist activits and critical media literacy
title Iranian feminist activits and critical media literacy
title_full Iranian feminist activits and critical media literacy
title_fullStr Iranian feminist activits and critical media literacy
title_full_unstemmed Iranian feminist activits and critical media literacy
title_short Iranian feminist activits and critical media literacy
title_sort iranian feminist activits and critical media literacy
url http://psasir.upm.edu.my/id/eprint/74749/
http://psasir.upm.edu.my/id/eprint/74749/
http://psasir.upm.edu.my/id/eprint/74749/1/Iranian.pdf