Contemporary research methods in business

In this book, a few contemporary research methods in business are introduced to researchers who are doing research in business. The concept and underlying philosophy of these methods are illustrated. The steps and application examples are also provided. We believe these contemporary research met...

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Main Authors: Ye, Choy Leong, Choo, Wei Chong, Mak, Kit Mun, Lin, Woon Leong
Format: Book
Language:English
Published: Universiti Putra Malaysia Press 2018
Online Access:http://psasir.upm.edu.my/id/eprint/71636/
http://psasir.upm.edu.my/id/eprint/71636/1/Contemporary%20research%20method%20-%20cutted.pdf
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author Ye, Choy Leong
Choo, Wei Chong
Mak, Kit Mun
Lin, Woon Leong
author_facet Ye, Choy Leong
Choo, Wei Chong
Mak, Kit Mun
Lin, Woon Leong
author_sort Ye, Choy Leong
building UPM Institutional Repository
collection Online Access
description In this book, a few contemporary research methods in business are introduced to researchers who are doing research in business. The concept and underlying philosophy of these methods are illustrated. The steps and application examples are also provided. We believe these contemporary research methods would enrich the research community. This book is suitable for university professors, lecturers and research students who want to pick up some new methods for their research work.
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format Book
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institution Universiti Putra Malaysia
institution_category Local University
language English
last_indexed 2025-11-15T11:50:52Z
publishDate 2018
publisher Universiti Putra Malaysia Press
recordtype eprints
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spelling upm-716362020-02-04T03:54:12Z http://psasir.upm.edu.my/id/eprint/71636/ Contemporary research methods in business Ye, Choy Leong Choo, Wei Chong Mak, Kit Mun Lin, Woon Leong In this book, a few contemporary research methods in business are introduced to researchers who are doing research in business. The concept and underlying philosophy of these methods are illustrated. The steps and application examples are also provided. We believe these contemporary research methods would enrich the research community. This book is suitable for university professors, lecturers and research students who want to pick up some new methods for their research work. Universiti Putra Malaysia Press 2018 Book PeerReviewed text en http://psasir.upm.edu.my/id/eprint/71636/1/Contemporary%20research%20method%20-%20cutted.pdf Ye, Choy Leong and Choo, Wei Chong and Mak, Kit Mun and Lin, Woon Leong (2018) Contemporary research methods in business. Universiti Putra Malaysia Press, Serdang, Selangor. ISBN 9789673448616
spellingShingle Ye, Choy Leong
Choo, Wei Chong
Mak, Kit Mun
Lin, Woon Leong
Contemporary research methods in business
title Contemporary research methods in business
title_full Contemporary research methods in business
title_fullStr Contemporary research methods in business
title_full_unstemmed Contemporary research methods in business
title_short Contemporary research methods in business
title_sort contemporary research methods in business
url http://psasir.upm.edu.my/id/eprint/71636/
http://psasir.upm.edu.my/id/eprint/71636/1/Contemporary%20research%20method%20-%20cutted.pdf