Relationship between food neophoia and motivation towards consuming local food among foreign tourists in Melaka, Malaysia

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Relationship between food neophoia and motivation towards consuming local food among foreign tourists in Melaka, Malaysia

Malaysian tourism industry is growing steadily over the years as evident by theincreasing number of tourist arrivals and receipts. Among the services and products involve in tourism are food and beverage, which has substantial role not only as a basic need for the tourists‘ physiology but also to en...

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Bibliographic Details
Main Author:	Alias, Amirah
Format:	Thesis
Language:	English
Published:	2016
Subjects:	Food habits - Psychological aspects
Online Access:	http://psasir.upm.edu.my/id/eprint/70125/ http://psasir.upm.edu.my/id/eprint/70125/1/FH%202016%2022%20IR.pdf

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