The impact of provocative visual stimulation on emotional changes among introverts

Social networking site (SNS) has become a platform for online self-presentation and a replacement of face-to-face (FTF) interaction. Users tend to like or watch the shared video because video sharing is described as a documentary-related meaningful event on SNS. The use of SNS is associated with per...

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Main Authors: Mohd Radzi, Siti Ramizah Khairunnisa, Adzharuddin, Nor Azura, Tamam, Ezhar, Bolong, Jusang
Format: Article
Language:English
Published: Universiti Putra Malaysia Press 2019
Online Access:http://psasir.upm.edu.my/id/eprint/67815/
http://psasir.upm.edu.my/id/eprint/67815/1/38%20JSSH-2635-2017.pdf
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author Mohd Radzi, Siti Ramizah Khairunnisa
Adzharuddin, Nor Azura
Tamam, Ezhar
Bolong, Jusang
author_facet Mohd Radzi, Siti Ramizah Khairunnisa
Adzharuddin, Nor Azura
Tamam, Ezhar
Bolong, Jusang
author_sort Mohd Radzi, Siti Ramizah Khairunnisa
building UPM Institutional Repository
collection Online Access
description Social networking site (SNS) has become a platform for online self-presentation and a replacement of face-to-face (FTF) interaction. Users tend to like or watch the shared video because video sharing is described as a documentary-related meaningful event on SNS. The use of SNS is associated with personality and the site enables users to hide their identity and emotions from others. An Introvert refers to a person with less dominant personality in interaction and socialization. This study aims to explore whether provocative visual sharing in SNS affects emotional changes in Introverts. The experimental study was conducted via online using a post-test group design. A total of 30 Introvert consisting of students aged 20-29 years were selected through purposive sampling. All subjects were added into groups and required to answer a questionnaire before and after watching a provocative visual. Data were analysed using non-parametric test; Mann-Whitney U Test and Wilcoxon-Signed Rank Test. The results shows that there is no emotional differences between gender and insignificance changes in emotion for the Introverts as a whole (z = -1.170, p = 0.077). Their emotion was stable and they did not actively participate in giving comments about the visual. In conclusion, users tend to share a variety of stimulation in SNS but these activities did not affect the Introverts' emotion so much.
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spelling upm-678152019-04-10T01:48:37Z http://psasir.upm.edu.my/id/eprint/67815/ The impact of provocative visual stimulation on emotional changes among introverts Mohd Radzi, Siti Ramizah Khairunnisa Adzharuddin, Nor Azura Tamam, Ezhar Bolong, Jusang Social networking site (SNS) has become a platform for online self-presentation and a replacement of face-to-face (FTF) interaction. Users tend to like or watch the shared video because video sharing is described as a documentary-related meaningful event on SNS. The use of SNS is associated with personality and the site enables users to hide their identity and emotions from others. An Introvert refers to a person with less dominant personality in interaction and socialization. This study aims to explore whether provocative visual sharing in SNS affects emotional changes in Introverts. The experimental study was conducted via online using a post-test group design. A total of 30 Introvert consisting of students aged 20-29 years were selected through purposive sampling. All subjects were added into groups and required to answer a questionnaire before and after watching a provocative visual. Data were analysed using non-parametric test; Mann-Whitney U Test and Wilcoxon-Signed Rank Test. The results shows that there is no emotional differences between gender and insignificance changes in emotion for the Introverts as a whole (z = -1.170, p = 0.077). Their emotion was stable and they did not actively participate in giving comments about the visual. In conclusion, users tend to share a variety of stimulation in SNS but these activities did not affect the Introverts' emotion so much. Universiti Putra Malaysia Press 2019 Article PeerReviewed text en http://psasir.upm.edu.my/id/eprint/67815/1/38%20JSSH-2635-2017.pdf Mohd Radzi, Siti Ramizah Khairunnisa and Adzharuddin, Nor Azura and Tamam, Ezhar and Bolong, Jusang (2019) The impact of provocative visual stimulation on emotional changes among introverts. Pertanika Journal of Social Sciences & Humanities, 27 (1). pp. 585-600. ISSN 0128-7702; ESSN: 2231-8534 http://www.pertanika.upm.edu.my/Pertanika%20PAPERS/JSSH%20Vol.%2027%20(1)%20Mar.%202019/38%20JSSH-2635-2017.pdf
spellingShingle Mohd Radzi, Siti Ramizah Khairunnisa
Adzharuddin, Nor Azura
Tamam, Ezhar
Bolong, Jusang
The impact of provocative visual stimulation on emotional changes among introverts
title The impact of provocative visual stimulation on emotional changes among introverts
title_full The impact of provocative visual stimulation on emotional changes among introverts
title_fullStr The impact of provocative visual stimulation on emotional changes among introverts
title_full_unstemmed The impact of provocative visual stimulation on emotional changes among introverts
title_short The impact of provocative visual stimulation on emotional changes among introverts
title_sort impact of provocative visual stimulation on emotional changes among introverts
url http://psasir.upm.edu.my/id/eprint/67815/
http://psasir.upm.edu.my/id/eprint/67815/
http://psasir.upm.edu.my/id/eprint/67815/1/38%20JSSH-2635-2017.pdf