Energy saving campaign: by the student for the students

Social influence through persuasion technology could be key in promoting energy conservation practices among university students who are avid users of social media sites. Although there is a plethora of resources on energy conservation available online, students would feel compelled to view online r...

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Main Authors: Zainuddin, Mohamad Faiz, Mohamad Zaid, Siti Sarah
Format: Conference or Workshop Item
Language:English
Published: Centre for Global Open Access Learning, Immersive Technology & Quality Assurance, Universiti Sains Islam Malaysia 2017
Online Access:http://psasir.upm.edu.my/id/eprint/66703/
http://psasir.upm.edu.my/id/eprint/66703/1/IUCEL%202017-1.pdf
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author Zainuddin, Mohamad Faiz
Mohamad Zaid, Siti Sarah
author_facet Zainuddin, Mohamad Faiz
Mohamad Zaid, Siti Sarah
author_sort Zainuddin, Mohamad Faiz
building UPM Institutional Repository
collection Online Access
description Social influence through persuasion technology could be key in promoting energy conservation practices among university students who are avid users of social media sites. Although there is a plethora of resources on energy conservation available online, students would feel compelled to view online resources produced by their own circle of friends. Social media sites allow students to publish their works seamlessly and viewed by their peers instantly. Interactive communication on social media sites encourage lecturers’ and students’ participation in the campaign.
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format Conference or Workshop Item
id upm-66703
institution Universiti Putra Malaysia
institution_category Local University
language English
last_indexed 2025-11-15T11:29:01Z
publishDate 2017
publisher Centre for Global Open Access Learning, Immersive Technology & Quality Assurance, Universiti Sains Islam Malaysia
recordtype eprints
repository_type Digital Repository
spelling upm-667032019-03-04T00:28:30Z http://psasir.upm.edu.my/id/eprint/66703/ Energy saving campaign: by the student for the students Zainuddin, Mohamad Faiz Mohamad Zaid, Siti Sarah Social influence through persuasion technology could be key in promoting energy conservation practices among university students who are avid users of social media sites. Although there is a plethora of resources on energy conservation available online, students would feel compelled to view online resources produced by their own circle of friends. Social media sites allow students to publish their works seamlessly and viewed by their peers instantly. Interactive communication on social media sites encourage lecturers’ and students’ participation in the campaign. Centre for Global Open Access Learning, Immersive Technology & Quality Assurance, Universiti Sains Islam Malaysia 2017 Conference or Workshop Item PeerReviewed text en http://psasir.upm.edu.my/id/eprint/66703/1/IUCEL%202017-1.pdf Zainuddin, Mohamad Faiz and Mohamad Zaid, Siti Sarah (2017) Energy saving campaign: by the student for the students. In: 2nd International University Carnival on e-Learning (IUCEL 2017), 26-27 Sept. 2017, Universiti Sains Islam Malaysia. (pp. 75-76).
spellingShingle Zainuddin, Mohamad Faiz
Mohamad Zaid, Siti Sarah
Energy saving campaign: by the student for the students
title Energy saving campaign: by the student for the students
title_full Energy saving campaign: by the student for the students
title_fullStr Energy saving campaign: by the student for the students
title_full_unstemmed Energy saving campaign: by the student for the students
title_short Energy saving campaign: by the student for the students
title_sort energy saving campaign: by the student for the students
url http://psasir.upm.edu.my/id/eprint/66703/
http://psasir.upm.edu.my/id/eprint/66703/1/IUCEL%202017-1.pdf