Conceptual exploration of the relationship between communication leadership, corporate culture and corporate reputation in the leading media government-linked companies
This study will conceptually explore the role of CEOs as communication leaders among the leading media government-linked companies. The collective narratives are expected to yield ideas concerning how their respective corporate communication schemes are structured, managed and practiced. New forms o...
| Main Authors: | Md Tahir, Zainal Arifin, Abdullah, Zulhamri, Syed Alsagoff, Syed Agil, Hasan, Nurul Aien |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Zes Rokman Resources
2018
|
| Online Access: | http://psasir.upm.edu.my/id/eprint/63966/ http://psasir.upm.edu.my/id/eprint/63966/1/Conceptual%20exploration%20of%20the%20relationship%20between%20communication%20leadership%2C%20corporate%20culture%20and%20corporate%20reputation%20in%20the%20leading%20media%20government-linked%20companies.pdf |
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