Role of service encounter and physical environment performances, novelty, satisfaction, and affective commitment in generating cruise passenger loyalty

This research developed a theoretical model explaining the relationship between service encounter performance, physical environment performance, novelty, overall satisfaction, and loyalty in the cruise context. The results of structural equation modeling (SEM) analysis showed that service encounter...

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Main Authors: Lee, Sanghyeop, Chua, Bee-Lia, Han, Heesup
Format: Article
Language:English
Published: Routledge 2016
Online Access:http://psasir.upm.edu.my/id/eprint/63154/
http://psasir.upm.edu.my/id/eprint/63154/1/Role%20of%20service%20encounter%20and%20physical%20environment%20performances%2C%20novelty%2C%20satisfaction%2C%20.pdf
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author Lee, Sanghyeop
Chua, Bee-Lia
Han, Heesup
author_facet Lee, Sanghyeop
Chua, Bee-Lia
Han, Heesup
author_sort Lee, Sanghyeop
building UPM Institutional Repository
collection Online Access
description This research developed a theoretical model explaining the relationship between service encounter performance, physical environment performance, novelty, overall satisfaction, and loyalty in the cruise context. The results of structural equation modeling (SEM) analysis showed that service encounter performance and physical environment performance were significant predictors of novelty, which in turn affected overall satisfaction and loyalty. The mediation test indicated that novelty significantly mediated the effect of service encounter performance and physical environment performance on satisfaction; and overall satisfaction significantly mediated the relationship between novelty and loyalty. The relationship between physical environment performance and novelty and the relationship between novelty and overall satisfaction were significant in the high affective commitment group. In addition, the relationship between novelty and loyalty was only significant in the low affective commitment group.
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spelling upm-631542018-08-15T09:06:05Z http://psasir.upm.edu.my/id/eprint/63154/ Role of service encounter and physical environment performances, novelty, satisfaction, and affective commitment in generating cruise passenger loyalty Lee, Sanghyeop Chua, Bee-Lia Han, Heesup This research developed a theoretical model explaining the relationship between service encounter performance, physical environment performance, novelty, overall satisfaction, and loyalty in the cruise context. The results of structural equation modeling (SEM) analysis showed that service encounter performance and physical environment performance were significant predictors of novelty, which in turn affected overall satisfaction and loyalty. The mediation test indicated that novelty significantly mediated the effect of service encounter performance and physical environment performance on satisfaction; and overall satisfaction significantly mediated the relationship between novelty and loyalty. The relationship between physical environment performance and novelty and the relationship between novelty and overall satisfaction were significant in the high affective commitment group. In addition, the relationship between novelty and loyalty was only significant in the low affective commitment group. Routledge 2016-05 Article PeerReviewed text en http://psasir.upm.edu.my/id/eprint/63154/1/Role%20of%20service%20encounter%20and%20physical%20environment%20performances%2C%20novelty%2C%20satisfaction%2C%20.pdf Lee, Sanghyeop and Chua, Bee-Lia and Han, Heesup (2016) Role of service encounter and physical environment performances, novelty, satisfaction, and affective commitment in generating cruise passenger loyalty. Asia Pacific Journal of Tourism Research, 22 (2). 131 - 146. ISSN 1094-1665; ESSN: 1741-6507 10.1080/10941665.2016.1182039
spellingShingle Lee, Sanghyeop
Chua, Bee-Lia
Han, Heesup
Role of service encounter and physical environment performances, novelty, satisfaction, and affective commitment in generating cruise passenger loyalty
title Role of service encounter and physical environment performances, novelty, satisfaction, and affective commitment in generating cruise passenger loyalty
title_full Role of service encounter and physical environment performances, novelty, satisfaction, and affective commitment in generating cruise passenger loyalty
title_fullStr Role of service encounter and physical environment performances, novelty, satisfaction, and affective commitment in generating cruise passenger loyalty
title_full_unstemmed Role of service encounter and physical environment performances, novelty, satisfaction, and affective commitment in generating cruise passenger loyalty
title_short Role of service encounter and physical environment performances, novelty, satisfaction, and affective commitment in generating cruise passenger loyalty
title_sort role of service encounter and physical environment performances, novelty, satisfaction, and affective commitment in generating cruise passenger loyalty
url http://psasir.upm.edu.my/id/eprint/63154/
http://psasir.upm.edu.my/id/eprint/63154/
http://psasir.upm.edu.my/id/eprint/63154/1/Role%20of%20service%20encounter%20and%20physical%20environment%20performances%2C%20novelty%2C%20satisfaction%2C%20.pdf