Managing standards in corporate social responsibility online: a case study of a Malaysian higher learning institution
The purpose of this study is to explore the current standards of Corporate Social Responsibility (CSR) initiatives through the lens of a public university's official corporate website with the aim to see which areas of CSR are addressed when measured against a set of existing and accepted best...
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| Format: | Article |
| Language: | English |
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Serials Publications
2017
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| Online Access: | http://psasir.upm.edu.my/id/eprint/62345/ http://psasir.upm.edu.my/id/eprint/62345/1/Managing%20standards%20in%20corporate%20social%20responsibility%20online.pdf |
| _version_ | 1848854611933265920 |
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| author | Mohd Hassan, Nurul` Ain |
| author_facet | Mohd Hassan, Nurul` Ain |
| author_sort | Mohd Hassan, Nurul` Ain |
| building | UPM Institutional Repository |
| collection | Online Access |
| description | The purpose of this study is to explore the current standards of Corporate Social Responsibility (CSR) initiatives through the lens of a public university's official corporate website with the aim to see which areas of CSR are addressed when measured against a set of existing and accepted best practice standards for developing nations. A case study approach was utilised to investigate a local Malaysian public university using a qualitative content analysis method. The data suggests that managing the university's corporate website is incomprehensive particularly in the areas of human rights and anti-corruption areas. The main focus was on community driven area. This study provides a platform for further investigation to explore the trend of the current practice of CSR initiatives in Malaysian higher education institutions. |
| first_indexed | 2025-11-15T11:12:38Z |
| format | Article |
| id | upm-62345 |
| institution | Universiti Putra Malaysia |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-15T11:12:38Z |
| publishDate | 2017 |
| publisher | Serials Publications |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | upm-623452020-01-07T04:08:02Z http://psasir.upm.edu.my/id/eprint/62345/ Managing standards in corporate social responsibility online: a case study of a Malaysian higher learning institution Mohd Hassan, Nurul` Ain The purpose of this study is to explore the current standards of Corporate Social Responsibility (CSR) initiatives through the lens of a public university's official corporate website with the aim to see which areas of CSR are addressed when measured against a set of existing and accepted best practice standards for developing nations. A case study approach was utilised to investigate a local Malaysian public university using a qualitative content analysis method. The data suggests that managing the university's corporate website is incomprehensive particularly in the areas of human rights and anti-corruption areas. The main focus was on community driven area. This study provides a platform for further investigation to explore the trend of the current practice of CSR initiatives in Malaysian higher education institutions. Serials Publications 2017 Article PeerReviewed text en http://psasir.upm.edu.my/id/eprint/62345/1/Managing%20standards%20in%20corporate%20social%20responsibility%20online.pdf Mohd Hassan, Nurul` Ain (2017) Managing standards in corporate social responsibility online: a case study of a Malaysian higher learning institution. International Journal of Economic Research, 14 (14 pt.2). pp. 259-274. ISSN 0972-9380 https://serialsjournals.com/index.php?route=product/product/volumearticle&issue_id=375&product_id=364 |
| spellingShingle | Mohd Hassan, Nurul` Ain Managing standards in corporate social responsibility online: a case study of a Malaysian higher learning institution |
| title | Managing standards in corporate social responsibility online: a case study of a Malaysian higher learning institution |
| title_full | Managing standards in corporate social responsibility online: a case study of a Malaysian higher learning institution |
| title_fullStr | Managing standards in corporate social responsibility online: a case study of a Malaysian higher learning institution |
| title_full_unstemmed | Managing standards in corporate social responsibility online: a case study of a Malaysian higher learning institution |
| title_short | Managing standards in corporate social responsibility online: a case study of a Malaysian higher learning institution |
| title_sort | managing standards in corporate social responsibility online: a case study of a malaysian higher learning institution |
| url | http://psasir.upm.edu.my/id/eprint/62345/ http://psasir.upm.edu.my/id/eprint/62345/ http://psasir.upm.edu.my/id/eprint/62345/1/Managing%20standards%20in%20corporate%20social%20responsibility%20online.pdf |