Consequences of cruise line involvement: a comparison of first-time and repeat passengers

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Consequences of cruise line involvement: a comparison of first-time and repeat passengers

Purpose: This study aims to test the relationships among involvement, perceived price, perceived quality, affective satisfaction, perceived value, attitudinal loyalty and behavioral loyalty in the cruise line industry. In addition, this study attempted to identify whether the differences in these va...

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Bibliographic Details
Main Authors:	Chua, Bee-Lia, Lee, Sanghyeop, Han, Heesup
Format:	Article
Language:	English
Published:	Emerald 2017
Online Access:	http://psasir.upm.edu.my/id/eprint/61209/ http://psasir.upm.edu.my/id/eprint/61209/1/Consequences%20of%20cruise%20line%20involvement%20a%20comparison%20of%20first-time%20and%20repeat%20passengers.pdf

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