Comparative study of consumers' knowledge and attitudes towards food safety and purchase intention of night market foods containing poultry in low and high food poisoning cases states
This study was conducted to compare the level of consumers’ knowledge and attitude towards food safety as well as consumers’ intention to purchase night market food precisely food containing poultry based on food hygiene practice of food handlers in two different states i.e. Selangor and Kuala Lumpu...
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| Format: | Article |
| Language: | English |
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Malaysian Society of Applied Biology
2017
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| Online Access: | http://psasir.upm.edu.my/id/eprint/61164/ http://psasir.upm.edu.my/id/eprint/61164/1/Comparative%20study%20of%20consumers%E2%80%99%20knowledge%20and%20attitudes%20towards%20food%20safety%20and%20purchase%20intention%20of%20night%20market%20foods%20containing%20poultry%20in%20low%20and%20high%20food%20poisoning%20cases%20states.pdf |
| _version_ | 1848854353927995392 |
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| author | Lieong, Sook Theng Mohammed Adnan, Siti Aisyah Mohammad Jaafar, Normardiana Jaafar, Siti Nur'afifah Mahyudin, Norainy |
| author_facet | Lieong, Sook Theng Mohammed Adnan, Siti Aisyah Mohammad Jaafar, Normardiana Jaafar, Siti Nur'afifah Mahyudin, Norainy |
| author_sort | Lieong, Sook Theng |
| building | UPM Institutional Repository |
| collection | Online Access |
| description | This study was conducted to compare the level of consumers’ knowledge and attitude towards food safety as well as consumers’ intention to purchase night market food precisely food containing poultry based on food hygiene practice of food handlers in two different states i.e. Selangor and Kuala Lumpur. Selangor represents a state with high food poisoning cases while Kuala Lumpur has low food poisoning cases. Two hundred night market consumers for each sampling location were approached. Data was statistically analyzed using SPSS program version 20.0. Generally, respondents’ knowledge of food safety score was significantly different for consumers in Kuala Lumpur (M=14.37, SD=3.75) and Selangor (M=15.10, SD=3.36), (t=2.107, df=429) at p<0.05. Analysis also showed that there were significant differences in the attitude score among consumers in Kuala Lumpur (M=4.71, SD=0.39) and Selangor (M=4.48, SD=0.28), (t=7.085, df=414) at p<0.05. Results revealed that consumers’ intention to purchase night market food in Selangor and Kuala Lumpur are statistically different depending on food handlers’ practices (e.g. tasting food using fingers and hand palm, wear nail polish, touch cooked food with bare hands and etc.) This empirical study served status of consumers’ knowledge, attitude and intention to purchase regarding food safety which could be applied to implement repeated food safety education programs to improve quality of life in local communities. |
| first_indexed | 2025-11-15T11:08:32Z |
| format | Article |
| id | upm-61164 |
| institution | Universiti Putra Malaysia |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-15T11:08:32Z |
| publishDate | 2017 |
| publisher | Malaysian Society of Applied Biology |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | upm-611642019-02-11T06:19:02Z http://psasir.upm.edu.my/id/eprint/61164/ Comparative study of consumers' knowledge and attitudes towards food safety and purchase intention of night market foods containing poultry in low and high food poisoning cases states Lieong, Sook Theng Mohammed Adnan, Siti Aisyah Mohammad Jaafar, Normardiana Jaafar, Siti Nur'afifah Mahyudin, Norainy This study was conducted to compare the level of consumers’ knowledge and attitude towards food safety as well as consumers’ intention to purchase night market food precisely food containing poultry based on food hygiene practice of food handlers in two different states i.e. Selangor and Kuala Lumpur. Selangor represents a state with high food poisoning cases while Kuala Lumpur has low food poisoning cases. Two hundred night market consumers for each sampling location were approached. Data was statistically analyzed using SPSS program version 20.0. Generally, respondents’ knowledge of food safety score was significantly different for consumers in Kuala Lumpur (M=14.37, SD=3.75) and Selangor (M=15.10, SD=3.36), (t=2.107, df=429) at p<0.05. Analysis also showed that there were significant differences in the attitude score among consumers in Kuala Lumpur (M=4.71, SD=0.39) and Selangor (M=4.48, SD=0.28), (t=7.085, df=414) at p<0.05. Results revealed that consumers’ intention to purchase night market food in Selangor and Kuala Lumpur are statistically different depending on food handlers’ practices (e.g. tasting food using fingers and hand palm, wear nail polish, touch cooked food with bare hands and etc.) This empirical study served status of consumers’ knowledge, attitude and intention to purchase regarding food safety which could be applied to implement repeated food safety education programs to improve quality of life in local communities. Malaysian Society of Applied Biology 2017 Article PeerReviewed text en http://psasir.upm.edu.my/id/eprint/61164/1/Comparative%20study%20of%20consumers%E2%80%99%20knowledge%20and%20attitudes%20towards%20food%20safety%20and%20purchase%20intention%20of%20night%20market%20foods%20containing%20poultry%20in%20low%20and%20high%20food%20poisoning%20cases%20states.pdf Lieong, Sook Theng and Mohammed Adnan, Siti Aisyah and Mohammad Jaafar, Normardiana and Jaafar, Siti Nur'afifah and Mahyudin, Norainy (2017) Comparative study of consumers' knowledge and attitudes towards food safety and purchase intention of night market foods containing poultry in low and high food poisoning cases states. Malaysian Applied Biology, 46 (3). pp. 131-141. ISSN 0126-8643 http://www.myjurnal.my/filebank/published_article/59616/17.pdf |
| spellingShingle | Lieong, Sook Theng Mohammed Adnan, Siti Aisyah Mohammad Jaafar, Normardiana Jaafar, Siti Nur'afifah Mahyudin, Norainy Comparative study of consumers' knowledge and attitudes towards food safety and purchase intention of night market foods containing poultry in low and high food poisoning cases states |
| title | Comparative study of consumers' knowledge and attitudes towards food safety and purchase intention of night market foods containing poultry in low and high food poisoning cases states |
| title_full | Comparative study of consumers' knowledge and attitudes towards food safety and purchase intention of night market foods containing poultry in low and high food poisoning cases states |
| title_fullStr | Comparative study of consumers' knowledge and attitudes towards food safety and purchase intention of night market foods containing poultry in low and high food poisoning cases states |
| title_full_unstemmed | Comparative study of consumers' knowledge and attitudes towards food safety and purchase intention of night market foods containing poultry in low and high food poisoning cases states |
| title_short | Comparative study of consumers' knowledge and attitudes towards food safety and purchase intention of night market foods containing poultry in low and high food poisoning cases states |
| title_sort | comparative study of consumers' knowledge and attitudes towards food safety and purchase intention of night market foods containing poultry in low and high food poisoning cases states |
| url | http://psasir.upm.edu.my/id/eprint/61164/ http://psasir.upm.edu.my/id/eprint/61164/ http://psasir.upm.edu.my/id/eprint/61164/1/Comparative%20study%20of%20consumers%E2%80%99%20knowledge%20and%20attitudes%20towards%20food%20safety%20and%20purchase%20intention%20of%20night%20market%20foods%20containing%20poultry%20in%20low%20and%20high%20food%20poisoning%20cases%20states.pdf |