Perceived importance on Malaysian halal and authentic heritage food (HAHFo): international Muslim tourists' purchase intention behaviour

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Perceived importance on Malaysian halal and authentic heritage food (HAHFo): international Muslim tourists' purchase intention behaviour

As a Muslim country, Malaysia had received tremendous numbers of international Muslim visitors from all around the world and it was increasing from year to year. The major reason this country became an attractive destination for Muslim travelers is: Malaysia offers of a great, wide range incredible,...

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Bibliographic Details
Main Authors:	Omar, Siti Nazirah, Omar, Siti Radhiah, Abdul Karim, Muhammad Shahrim
Format:	Conference or Workshop Item
Language:	English
Published:	International Organization Center of Academic Research 2014
Online Access:	http://psasir.upm.edu.my/id/eprint/59553/ http://psasir.upm.edu.my/id/eprint/59553/1/1.pdf

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