Beyond corporate image: projecting international reputation management as a new theoretical approach in a transitional country

QR Code

Beyond corporate image: projecting international reputation management as a new theoretical approach in a transitional country

This paper seeks to build a theoretical approach to international reputation management from the perspective of strategic management and multiculturalism. Collective ideas and arguments are undertaken based on literature reviews of public relations, corporate communication, strategic management and...

Full description

Bibliographic Details
Main Author:	Abdullah, Zulhamri
Format:	Article
Language:	English
Published:	Faculty of Economics and Management, Universiti Putra Malaysia 2009
Online Access:	http://psasir.upm.edu.my/id/eprint/5612/ http://psasir.upm.edu.my/id/eprint/5612/1/IJEM.pdf

Similar Items

Managing corporate reputation,stakeholder relations and corporate social responsibility : a Southeast Asian perspective
by: Abdullah, Zulhamri, et al.
Published: (2011)

Managing corporate reputation, stakeholder relations, and corporate social responsibility: a Southeast Asian perspective
by: Abdullah, Zulhamri, et al.
Published: (2011)

Institutionalizing corporate social responsibility: effects on corporate reputation, culture, and legitimacy in Malaysia
by: Abdullah, Zulhamri, et al.
Published: (2013)

Antecedents of internal reputation and its consequences on organizational outcomes: a systematic review
by: Lee, Ling Hooi, et al.
Published: (2024)

Impact of organizational leadership styles and employee-organization relationship on internal reputation: a conceptual framework
by: Ling, Hooi Lee, et al.
Published: (2023)

Rationales of employees' perception on private colleges' internal reputation: a case study of ABC College
by: Abu Seman, Rabiatul Adawiyah, et al.
Published: (2012)

The effect of project success on corporate reputation of the public sector organizations in Pakistan
by: Hassan, Mazlan, et al.
Published: (2017)

The effect of project success on corporate reputation of the public sector organizations in Pakistan
by: Irfan, Muhammad, et al.
Published: (2017)

The Impact Of Corporate Social Responsibility And Corporate Governance On Corporate Reputation: The Interaction Effect Of National Culture From Mena Countries
by: A, Eriqat Ibrahim O
Published: (2023)

Station Area Projects in Europe and Beyond: Towards Transit Oriented Development?
by: Bertolini, L., et al.
Published: (2012)

The mediating role of corporate image on the retailer’s corporate social responsibility practices and corporate reputation of a fast-food chain company
by: Chan, Tak Jie, et al.
Published: (2024)

Mediating the role of corporate image on the retailer’s corporate social responsibility practices and corporate reputation of a fast-food chain company
by: Salehhuddin Bin Sharipudin, Mohamad Noor, et al.
Published: (2024)

The Reputation Quotient as a Corporate Reputation Measurement in the Malaysian Banking Industry: A Confirmatory Factor Analysis
by: Dwi Sunu Kanto, Slamet Widodo, et al.
Published: (2016)

Can corporate reputation complement or substitute underwriter reputation in seasoned equity offerings?
by: Ng, Xin Yin
Published: (2021)

Risk factors of contractor's corporate reputation
by: Ismail, Fuziah, et al.
Published: (2006)

International migration and welfare of host country: a theoretical model
by: Hasan, Sharina Farihah, et al.
Published: (2011)

Conceptual exploration of the relationship between communication leadership, corporate culture and corporate reputation in the leading media government-linked companies
by: Md Tahir, Zainal Arifin, et al.
Published: (2018)

The effect of country image and an institution’s reputation on students’ decision on where to study / Shaiful Azlan Abdul
by: Shaiful Azlan, Abdul
Published: (2014)

Effects of project management maturity, sustainability and governance mediated by project success on corporate reputation of public sector organizations in Pakistan
by: Irfan, Muhammad
Published: (2018)

Greening Corporate Reporting: An Institutional Theoretical Approach
by: Rowe, Anna
Published: (2005)

The role of CEOs in managing corporate reputation through communication leadership among the leading media government-linked companies
by: Md Tahir, Zainal Arifin, et al.
Published: (2018)

Reputation ontology for reputation systems
by: Chang, Elizabeth, et al.
Published: (2006)

Reputation ontology for reputation systems
by: Chang, Elizabeth, et al.
Published: (2005)

Damaged corporate reputation: Can celebrity Tweets repair it?
by: Van Norel, N., et al.
Published: (2014)

The customers' perception toward Secret Recipe's reputation by using the Reptrak™ model
by: Mohd Sah, Nur Farhana, et al.
Published: (2014)

Nexus between family capital and corporate reputation through learning and corporate governance
by: Zhang, Qing, et al.
Published: (2023)

Smart buildings: a new environment(theoretical approach)
by: Akram, Omar Khasro, et al.
Published: (2016)

The relationship between corporate social responsibility and corporate financial performance: the moderating role of corporate reputation
by: Wang, Chun
Published: (2022)

Corporate Social Responsibility: Is It A Strategy To Enhance Reputation? An Analysis into The Auto Industry
by: Mathew, Justy
Published: (2006)

Determinants of corporate reputation: a study of consumers’ perspective of Malaysian Aviation Company
by: Tay, Su-Lin, et al.
Published: (2020)

‘Unimas’ international repute on the rise’, 12 November 2013
by: Borneo Post Online
Published: (2013)

Challenges and Strategies of Transition from Graduation to Work in the Post-2020 Asia Pacific and Beyond: A Comparative Analysis of Nine Countries
by: Dhakal, Subas P., et al.
Published: (2019)

The Effects of Refund Rates on Corporate Reputation: In the Context of the Airline Industry
by: Mu, Yinjie
Published: (2020)

Examining the impact of social media on consumer perception of corporate reputation
by: Dong, Huiyun
Published: (2017)

Developing an Alternative Measurement of Corporate Reputation within the Malaysian Context
by: Dwi Sunu Kanto, Slamet Widodo, et al.
Published: (2013)

The effects of corporate reputation on the competiveness of Malaysian telecommunication service providers
by: Awang, Zainudin, et al.
Published: (2009)

The Effects of Corporate Reputation on the Competitiveness of Malaysian Telecommunication Service Providers
by: Awang, Zainudin, et al.
Published: (2009)

The impact of corporate image on students’ satisfaction and loyalty
by: Abdullah, Zulhamri, et al.
Published: (2018)

The impact of corporate image on students' satisfaction and loyalty
by: Abdullah, Zulhamri, et al.
Published: (2018)

Corporate social responsibility reporting and corporate reputation: an institutional and resource-based perspective / Suaini Othman
by: Othman, Suaini
Published: (2012)