Motivation to visit the Giant Panda Conservation Centre in Zoo Negara, Malaysia

Motivation to visit the Giant Panda Conservation Centre in Zoo Negara, Malaysia

This paper aims to identify factors that affect motivations to visit the Giant Panda Conservation Centre (GPCC). The significant motivational dimension among visitors and how these motivational factors and socio-demographic factors influence the time spent at the GPCC in Zoo Negara, Malaysia are exp...

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Bibliographic Details
Main Authors: Ramli, Fatin, Ramachandran, Sridar
Format: Article
Language:English
Published: Taylor's University 2016
Online Access:http://psasir.upm.edu.my/id/eprint/53344/
http://psasir.upm.edu.my/id/eprint/53344/1/Motivation%20to%20visit%20the%20Giant%20Panda%20Conservation%20Centre%20in%20Zoo%20Negara.pdf

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