Further development of pictorial semantic differential PSD for product perception analysis

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Further development of pictorial semantic differential PSD for product perception analysis

Bibliographic Details
Main Authors:	Raja Ahmad Effendi, Raja Ahmad Azmeer, Md Hashim, Azhari, Wongtanasuporn, Palang, Dolah, Mohd Shahrizal, Ramli, Saiful Hasley, Busri, Saharudin, Awang Kechil, Sharuddin
Format:	Book Section
Language:	English
Published:	Universiti Putra Malaysia Press 2016
Online Access:	http://psasir.upm.edu.my/id/eprint/48798/ http://psasir.upm.edu.my/id/eprint/48798/1/r.%20further%20development%20%28114-117%29.pdf

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