Conceptualizing a Corporate Social Performance (CSP) framework for rural tourism destinations: measuring tourist satisfaction to increase revisitation

Conceptualizing a Corporate Social Performance (CSP) framework for rural tourism destinations: measuring tourist satisfaction to increase revisitation

Industries today face challenging task to satisfy socially conscious travellers who are concerned with Corporate Social Responsibility (CSR) issues. In order to measure CSR performance of organisations, the concept of Corporate Social Performance (CSP) is developed. Existing literature shows that re...

Full description

Bibliographic Details
Main Authors: Visvernathan, Tanuja, Nair, Vikneswaran, Ramachandran, Sridar
Format: Conference or Workshop Item
Language:English
Published: 2013
Online Access:http://psasir.upm.edu.my/id/eprint/48396/
http://psasir.upm.edu.my/id/eprint/48396/1/Conceptualizing%20a%20Corporate%20Social%20Performance%20%28CSP%29%20framework%20for%20rural%20tourism%20destinations%20measuring%20tourist%20satisfaction%20to%20increase%20revisitation.pdf

Similar Items

Similar Items