Rural tourism policies in Malaysia: transcending unidirectional to a multi-directional policy-cycle
Success and sustainability of rural tourism depends on the role of government agencies in formulating policies, practices and delivering services. The Malaysian government recognises the need to reduce instances of economic diaspora through rural tourism by narrowing the income disparity gap, allevi...
| Main Authors: | , , , |
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| Format: | Conference or Workshop Item |
| Language: | English |
| Published: |
2014
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| Online Access: | http://psasir.upm.edu.my/id/eprint/48380/ http://psasir.upm.edu.my/id/eprint/48380/1/Rural%20tourism%20policies%20in%20Malaysia%20transcending%20unidirectional%20to%20a%20multi-directional%20policy-cycle.pdf |
| _version_ | 1848851068017967104 |
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| author | Siow, May Ling Ramachandran, Sridar Shuib, Ahmad Mohammad Afandi, Syamsul Herman |
| author_facet | Siow, May Ling Ramachandran, Sridar Shuib, Ahmad Mohammad Afandi, Syamsul Herman |
| author_sort | Siow, May Ling |
| building | UPM Institutional Repository |
| collection | Online Access |
| description | Success and sustainability of rural tourism depends on the role of government agencies in formulating policies, practices and delivering services. The Malaysian government recognises the need to reduce instances of economic diaspora through rural tourism by narrowing the income disparity gap, alleviate poverty and preserving the cultural and natural heritage of the rural community. Rural tourism policies in Malaysia include, but not exhaustive to, The Rural Tourism Master Plan and The National Ecotourism Plan. The policy cycle is a mean of analysing public policy formulation that provides a series of sequential stages influencing the growth and scientific rationality in policy studies. The stages of a policy cycle include agenda setting, policy formulation, policy adoption, implementation and evaluation. However, unidirectional policy-cycles have limitations. This would include the requirement of policy-makers to go through a series of stages before it can be improved and amended. This process can be time consuming, which causes the policy to be out-dated by the time it reaches the end-user. The objective of this paper is to investigate the use of a multidirectional policy-cycle that would allow timely interventions, amendments and improvements that can be conducted at the particular stage when the gap is identified. |
| first_indexed | 2025-11-15T10:16:18Z |
| format | Conference or Workshop Item |
| id | upm-48380 |
| institution | Universiti Putra Malaysia |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-15T10:16:18Z |
| publishDate | 2014 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | upm-483802016-09-14T05:03:09Z http://psasir.upm.edu.my/id/eprint/48380/ Rural tourism policies in Malaysia: transcending unidirectional to a multi-directional policy-cycle Siow, May Ling Ramachandran, Sridar Shuib, Ahmad Mohammad Afandi, Syamsul Herman Success and sustainability of rural tourism depends on the role of government agencies in formulating policies, practices and delivering services. The Malaysian government recognises the need to reduce instances of economic diaspora through rural tourism by narrowing the income disparity gap, alleviate poverty and preserving the cultural and natural heritage of the rural community. Rural tourism policies in Malaysia include, but not exhaustive to, The Rural Tourism Master Plan and The National Ecotourism Plan. The policy cycle is a mean of analysing public policy formulation that provides a series of sequential stages influencing the growth and scientific rationality in policy studies. The stages of a policy cycle include agenda setting, policy formulation, policy adoption, implementation and evaluation. However, unidirectional policy-cycles have limitations. This would include the requirement of policy-makers to go through a series of stages before it can be improved and amended. This process can be time consuming, which causes the policy to be out-dated by the time it reaches the end-user. The objective of this paper is to investigate the use of a multidirectional policy-cycle that would allow timely interventions, amendments and improvements that can be conducted at the particular stage when the gap is identified. 2014 Conference or Workshop Item PeerReviewed application/pdf en http://psasir.upm.edu.my/id/eprint/48380/1/Rural%20tourism%20policies%20in%20Malaysia%20transcending%20unidirectional%20to%20a%20multi-directional%20policy-cycle.pdf Siow, May Ling and Ramachandran, Sridar and Shuib, Ahmad and Mohammad Afandi, Syamsul Herman (2014) Rural tourism policies in Malaysia: transcending unidirectional to a multi-directional policy-cycle. In: 6th International Borneo Business Conference 2014 (IBBC), 20-21 Aug. 2014, Riverside Majestic Hotel, Kuching, Sarawak. . |
| spellingShingle | Siow, May Ling Ramachandran, Sridar Shuib, Ahmad Mohammad Afandi, Syamsul Herman Rural tourism policies in Malaysia: transcending unidirectional to a multi-directional policy-cycle |
| title | Rural tourism policies in Malaysia: transcending unidirectional to a multi-directional policy-cycle |
| title_full | Rural tourism policies in Malaysia: transcending unidirectional to a multi-directional policy-cycle |
| title_fullStr | Rural tourism policies in Malaysia: transcending unidirectional to a multi-directional policy-cycle |
| title_full_unstemmed | Rural tourism policies in Malaysia: transcending unidirectional to a multi-directional policy-cycle |
| title_short | Rural tourism policies in Malaysia: transcending unidirectional to a multi-directional policy-cycle |
| title_sort | rural tourism policies in malaysia: transcending unidirectional to a multi-directional policy-cycle |
| url | http://psasir.upm.edu.my/id/eprint/48380/ http://psasir.upm.edu.my/id/eprint/48380/1/Rural%20tourism%20policies%20in%20Malaysia%20transcending%20unidirectional%20to%20a%20multi-directional%20policy-cycle.pdf |