The political economy of Shariah compliant ads on TVAl Hijrah

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The political economy of Shariah compliant ads on TVAl Hijrah

Privatisation Policy (1983) has urged television (TV) stations to compete for their survival in generating income from advertising. Furthermore, this policy has imposed TV Al Hijrah in a dilemma because of its establishment as a non-profit TV station is based on Islamic Absorption Values Policy(1985...

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Bibliographic Details
Main Authors:	Johori, Md. Rozalafri, Adzharuddin, Nor Azura, Yasin, Megat Al-Imran
Format:	Article
Language:	English
Published:	Elsevier 2014
Online Access:	http://psasir.upm.edu.my/id/eprint/47993/ http://psasir.upm.edu.my/id/eprint/47993/1/47993.pdf

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