The service quality evaluation on tourist loyalty in Malaysian hotels by the mediating role of tourist satisfaction
The purpose of this study is to investigate the influence of service quality on tourism loyalty in the hotel industry. Data were collected from international tourists at several top interested places locations in Kuala Lumpur. The study sample included international tourists who stay in four and fiv...
| Main Authors: | Keshavarz, Yousef, Ali, Mass Hareeza |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Richtmann Publishing
2015
|
| Online Access: | http://psasir.upm.edu.my/id/eprint/46696/ http://psasir.upm.edu.my/id/eprint/46696/1/The%20service%20quality%20evaluation%20on%20tourist%20loyalty%20in%20Malaysian%20hotels%20by%20the%20mediating%20role%20of%20tourist%20satisfaction.pdf |
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