Breast cancer prevention information seeking behavior and interest on cell phone and text use: a cross-sectional study in Malaysia

Background: Breast cancer is the most common cancer and the second principal cause of cancer deaths among women worldwide, including Malaysia. This study focused on media choice and attempted to determine the communication channels mostly used and preferred by women in seeking information and knowle...

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Main Authors: Akhtari-Zavare, Mehrnoosh, Ghanbari-Baghestan, Abbas, Abd Latiff, Latiffah, Khaniki, Hadi
Format: Article
Language:English
Published: Asian Pacific Organization for Cancer Prevention 2015
Online Access:http://psasir.upm.edu.my/id/eprint/43971/
http://psasir.upm.edu.my/id/eprint/43971/1/Breast%20cancer%20prevention%20information%20seeking%20behavior%20and%20interest%20on%20cell%20phone%20and%20text%20use%20a%20cross%20sectional%20study%20in%20Malaysia.pdf
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author Akhtari-Zavare, Mehrnoosh
Ghanbari-Baghestan, Abbas
Abd Latiff, Latiffah
Khaniki, Hadi
author_facet Akhtari-Zavare, Mehrnoosh
Ghanbari-Baghestan, Abbas
Abd Latiff, Latiffah
Khaniki, Hadi
author_sort Akhtari-Zavare, Mehrnoosh
building UPM Institutional Repository
collection Online Access
description Background: Breast cancer is the most common cancer and the second principal cause of cancer deaths among women worldwide, including Malaysia. This study focused on media choice and attempted to determine the communication channels mostly used and preferred by women in seeking information and knowledge about breast cancer. Materials and methods: A cross sectional study was carried out to examine the breast cancer prevention information seeking behavior among 450 students at one private university in Malaysia. Results: The mean age of respondents was 25±4.3 years. Common interpersonal information sources were doctors, friends, and nurses and common channel information sources were television, brochure, and internet. Overall, 89.9% used cell phones, 46.1% had an interest in receiving cell phone breast cancer prevention messages, 73.9% used text messaging, and 36.7% had an interest in receiving text breast cancer prevention messages. Bivariate analysis revealed significant differences among age, education, nationality and use of cell phones. Conclusions: Assessment of health information seeking behavior is important for community health educators to target populations for program development.
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spelling upm-439712022-02-12T02:38:12Z http://psasir.upm.edu.my/id/eprint/43971/ Breast cancer prevention information seeking behavior and interest on cell phone and text use: a cross-sectional study in Malaysia Akhtari-Zavare, Mehrnoosh Ghanbari-Baghestan, Abbas Abd Latiff, Latiffah Khaniki, Hadi Background: Breast cancer is the most common cancer and the second principal cause of cancer deaths among women worldwide, including Malaysia. This study focused on media choice and attempted to determine the communication channels mostly used and preferred by women in seeking information and knowledge about breast cancer. Materials and methods: A cross sectional study was carried out to examine the breast cancer prevention information seeking behavior among 450 students at one private university in Malaysia. Results: The mean age of respondents was 25±4.3 years. Common interpersonal information sources were doctors, friends, and nurses and common channel information sources were television, brochure, and internet. Overall, 89.9% used cell phones, 46.1% had an interest in receiving cell phone breast cancer prevention messages, 73.9% used text messaging, and 36.7% had an interest in receiving text breast cancer prevention messages. Bivariate analysis revealed significant differences among age, education, nationality and use of cell phones. Conclusions: Assessment of health information seeking behavior is important for community health educators to target populations for program development. Asian Pacific Organization for Cancer Prevention 2015 Article PeerReviewed text en http://psasir.upm.edu.my/id/eprint/43971/1/Breast%20cancer%20prevention%20information%20seeking%20behavior%20and%20interest%20on%20cell%20phone%20and%20text%20use%20a%20cross%20sectional%20study%20in%20Malaysia.pdf Akhtari-Zavare, Mehrnoosh and Ghanbari-Baghestan, Abbas and Abd Latiff, Latiffah and Khaniki, Hadi (2015) Breast cancer prevention information seeking behavior and interest on cell phone and text use: a cross-sectional study in Malaysia. Asian Pacific Journal of Cancer Prevention, 16 (4). pp. 1337-1341. ISSN 1513-7368; ESSN: 2476-762X http://journal.waocp.org/?sid=Entrez:PubMed&id=pmid:25743795&key=2015.16.4.1337 10.7314/APJCP.2015.16.4.1337
spellingShingle Akhtari-Zavare, Mehrnoosh
Ghanbari-Baghestan, Abbas
Abd Latiff, Latiffah
Khaniki, Hadi
Breast cancer prevention information seeking behavior and interest on cell phone and text use: a cross-sectional study in Malaysia
title Breast cancer prevention information seeking behavior and interest on cell phone and text use: a cross-sectional study in Malaysia
title_full Breast cancer prevention information seeking behavior and interest on cell phone and text use: a cross-sectional study in Malaysia
title_fullStr Breast cancer prevention information seeking behavior and interest on cell phone and text use: a cross-sectional study in Malaysia
title_full_unstemmed Breast cancer prevention information seeking behavior and interest on cell phone and text use: a cross-sectional study in Malaysia
title_short Breast cancer prevention information seeking behavior and interest on cell phone and text use: a cross-sectional study in Malaysia
title_sort breast cancer prevention information seeking behavior and interest on cell phone and text use: a cross-sectional study in malaysia
url http://psasir.upm.edu.my/id/eprint/43971/
http://psasir.upm.edu.my/id/eprint/43971/
http://psasir.upm.edu.my/id/eprint/43971/
http://psasir.upm.edu.my/id/eprint/43971/1/Breast%20cancer%20prevention%20information%20seeking%20behavior%20and%20interest%20on%20cell%20phone%20and%20text%20use%20a%20cross%20sectional%20study%20in%20Malaysia.pdf