Application of push & pull theory in Island sport tourism: a study of Sipadan Island, Sabah

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Application of push & pull theory in Island sport tourism: a study of Sipadan Island, Sabah

The purpose of this paper is to further the understanding of island sport tourism in Sabah, Malaysia. Specifically, the authors utilised the push and pull theory to examine how motives and destination image attract sport tourists to spend their holidays in Sipadan Island, Sabah, Malaysia. Findings i...

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Bibliographic Details
Main Authors:	Dolinting, Erica E., Yusof, Aminuddin, Chee, Chen Soon
Format:	Article
Language:	English
Published:	University of Pitesti, Romania 2015
Online Access:	http://psasir.upm.edu.my/id/eprint/43819/ http://psasir.upm.edu.my/id/eprint/43819/1/Application%20of%20push%20%26%20pull%20theory%20in%20island%20sport%20.pdf

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