What next?

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What next?

This case revolves around a pharmaceutical company named Covorex (Malaysia). The head office is Covorex Pharma which originates in Germany. It was founded in 1950 and has grown into a global multinational company with more than 150 subsidiaries worldwide. Covorex (Malaysia) was established as a loca...

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Bibliographic Details
Main Authors:	Hashim, Haslinda, Mohamat Din, Nurakmalina
Format:	Article
Language:	English
Published:	Universiti Putra Malaysia Press 2013
Online Access:	http://psasir.upm.edu.my/id/eprint/42900/ http://psasir.upm.edu.my/id/eprint/42900/1/What%20next.pdf

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