Paradigm change at all levels

When we discuss about change, especially within the agricultural and entrepreneurial extension the focus has mainly been pointing towards the farmers or the receiving end. Yes, that is the target audience. However, in many situations some of the unsuccessful agricultural programmes or projects were...

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Main Authors: Abd. Rahman, Nordin, Amat@Halimi, Mahani, Hashim, Siti Hasshura, Harun, Rostam
Format: Conference or Workshop Item
Language:English
Published: Centre for Extension, Entrepreneurship and Professional Advancement (APEEC), Universiti Putra Malaysia 2010
Online Access:http://psasir.upm.edu.my/id/eprint/41669/
http://psasir.upm.edu.my/id/eprint/41669/1/41669.pdf
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author Abd. Rahman, Nordin
Amat@Halimi, Mahani
Hashim, Siti Hasshura
Harun, Rostam
author_facet Abd. Rahman, Nordin
Amat@Halimi, Mahani
Hashim, Siti Hasshura
Harun, Rostam
author_sort Abd. Rahman, Nordin
building UPM Institutional Repository
collection Online Access
description When we discuss about change, especially within the agricultural and entrepreneurial extension the focus has mainly been pointing towards the farmers or the receiving end. Yes, that is the target audience. However, in many situations some of the unsuccessful agricultural programmes or projects were not within the controls of farmers of agro entrepreneurs. Agricultural projects success depended on many outside influencing factors. Agricultural project management is one crucial factor that determines the success or failures of agricultural and agro entrepreneurial extension. This issue therefore must be address seriously in order to ensure the extension programmes benefit the targeted audience and become a success.
first_indexed 2025-11-15T09:55:28Z
format Conference or Workshop Item
id upm-41669
institution Universiti Putra Malaysia
institution_category Local University
language English
last_indexed 2025-11-15T09:55:28Z
publishDate 2010
publisher Centre for Extension, Entrepreneurship and Professional Advancement (APEEC), Universiti Putra Malaysia
recordtype eprints
repository_type Digital Repository
spelling upm-416692016-01-28T04:05:59Z http://psasir.upm.edu.my/id/eprint/41669/ Paradigm change at all levels Abd. Rahman, Nordin Amat@Halimi, Mahani Hashim, Siti Hasshura Harun, Rostam When we discuss about change, especially within the agricultural and entrepreneurial extension the focus has mainly been pointing towards the farmers or the receiving end. Yes, that is the target audience. However, in many situations some of the unsuccessful agricultural programmes or projects were not within the controls of farmers of agro entrepreneurs. Agricultural projects success depended on many outside influencing factors. Agricultural project management is one crucial factor that determines the success or failures of agricultural and agro entrepreneurial extension. This issue therefore must be address seriously in order to ensure the extension programmes benefit the targeted audience and become a success. Centre for Extension, Entrepreneurship and Professional Advancement (APEEC), Universiti Putra Malaysia 2010 Conference or Workshop Item NonPeerReviewed application/pdf en http://psasir.upm.edu.my/id/eprint/41669/1/41669.pdf Abd. Rahman, Nordin and Amat@Halimi, Mahani and Hashim, Siti Hasshura and Harun, Rostam (2010) Paradigm change at all levels. In: International Conference on Agricultural Extension 2010 (AGREX’10): Empowering of Agri-Food Stakesholders in Facing Global Challenges Towards Sustainability, 26-28 Oct. 2010, Palm Garden Hotel, IOI Resort Putrajaya, Malaysia. (pp. 446-449).
spellingShingle Abd. Rahman, Nordin
Amat@Halimi, Mahani
Hashim, Siti Hasshura
Harun, Rostam
Paradigm change at all levels
title Paradigm change at all levels
title_full Paradigm change at all levels
title_fullStr Paradigm change at all levels
title_full_unstemmed Paradigm change at all levels
title_short Paradigm change at all levels
title_sort paradigm change at all levels
url http://psasir.upm.edu.my/id/eprint/41669/
http://psasir.upm.edu.my/id/eprint/41669/1/41669.pdf