Faktor komunikator dalam pencarian dan perkongsian maklumat produk makanan halal dalam kalangan keluarga Islam

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Faktor komunikator dalam pencarian dan perkongsian maklumat produk makanan halal dalam kalangan keluarga Islam

Keperluan maklumat merupakan keperluan kognitif bagi setiap individu dalam keluarga. Aktiviti pencarian maklumat merupakan perkara asas dalam perkongsian maklumat terutama dalam konteks kecelaruan maklumat produk halal di pasaran. Kajian ini menumpukan kepada faktor perilaku pencarian dan perkongsia...

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Bibliographic Details
Main Author:	Yusoff, Siti Zanariah
Format:	Thesis
Language:	English
Published:	2014
Subjects:	Information services Halal food - Muslim families
Online Access:	http://psasir.upm.edu.my/id/eprint/39668/ http://psasir.upm.edu.my/id/eprint/39668/1/FBMK%202014%2014.pdf

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