Challenges faced by micro, small, and medium lodgings in Kelantan, Malaysia

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Challenges faced by micro, small, and medium lodgings in Kelantan, Malaysia

The primary objective of this study is to identify the unique business characteristics of micro, small and medium (MSM) enterprises as well as to address issues and challenges faced by these enterprises in the hospitality and tourism business. This exploratory study employed semistructure face-to-...

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Bibliographic Details
Main Authors:	Abdul Aziz, Yuhanis, Awang, Khairil Wahidin, Samdin, Zaiton
Format:	Article
Language:	English
Published:	Faculty of Economics and Management, Universiti Putra Malaysia 2012
Online Access:	http://psasir.upm.edu.my/id/eprint/39489/ http://psasir.upm.edu.my/id/eprint/39489/1/39489.pdf

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