Enhancing Design for Aesthetics Based on Product Platform Architecture

Traditionally, most people buy a product based on performance and cost, but recently appearances, comfort and aesthetic are preferred. Customers are now becoming more complex and require not only good product performance but also appearance. To enhance product appearance, product platform has been...

Full description

Bibliographic Details
Main Authors: Abdullah, Ahmad Baharuddin, Mohd Ripin, Zaidi
Format: Article
Language:English
English
Published: Universiti Putra Malaysia Press 2005
Online Access:http://psasir.upm.edu.my/id/eprint/3845/
http://psasir.upm.edu.my/id/eprint/3845/1/Pages_from_JST_VOL_13_NO._1-9.pdf
_version_ 1848839645710778368
author Abdullah, Ahmad Baharuddin
Mohd Ripin, Zaidi
author_facet Abdullah, Ahmad Baharuddin
Mohd Ripin, Zaidi
author_sort Abdullah, Ahmad Baharuddin
building UPM Institutional Repository
collection Online Access
description Traditionally, most people buy a product based on performance and cost, but recently appearances, comfort and aesthetic are preferred. Customers are now becoming more complex and require not only good product performance but also appearance. To enhance product appearance, product platform has been proposed as new approach to the design for aesthetics. In this work, a platform is identified based on component sharing among the product variants. Then the aesthetic rules are applied to the platform. A Product Family Aesthetic Index (PFAI) was developed to measure the product performance. The evaluation is based on component commonality and aesthetic aspect. The result indicates that the Product Family Aesthetic Index had increased through redesigning several components in the product. A case study of the fan family was conducted to verify the methodology.
first_indexed 2025-11-15T07:14:45Z
format Article
id upm-3845
institution Universiti Putra Malaysia
institution_category Local University
language English
English
last_indexed 2025-11-15T07:14:45Z
publishDate 2005
publisher Universiti Putra Malaysia Press
recordtype eprints
repository_type Digital Repository
spelling upm-38452013-05-27T07:11:42Z http://psasir.upm.edu.my/id/eprint/3845/ Enhancing Design for Aesthetics Based on Product Platform Architecture Abdullah, Ahmad Baharuddin Mohd Ripin, Zaidi Traditionally, most people buy a product based on performance and cost, but recently appearances, comfort and aesthetic are preferred. Customers are now becoming more complex and require not only good product performance but also appearance. To enhance product appearance, product platform has been proposed as new approach to the design for aesthetics. In this work, a platform is identified based on component sharing among the product variants. Then the aesthetic rules are applied to the platform. A Product Family Aesthetic Index (PFAI) was developed to measure the product performance. The evaluation is based on component commonality and aesthetic aspect. The result indicates that the Product Family Aesthetic Index had increased through redesigning several components in the product. A case study of the fan family was conducted to verify the methodology. Universiti Putra Malaysia Press 2005 Article NonPeerReviewed application/pdf en http://psasir.upm.edu.my/id/eprint/3845/1/Pages_from_JST_VOL_13_NO._1-9.pdf Abdullah, Ahmad Baharuddin and Mohd Ripin, Zaidi (2005) Enhancing Design for Aesthetics Based on Product Platform Architecture. Pertanika Journal of Science & Technology, 13 (1). pp. 113-126. ISSN 0128-7680 English
spellingShingle Abdullah, Ahmad Baharuddin
Mohd Ripin, Zaidi
Enhancing Design for Aesthetics Based on Product Platform Architecture
title Enhancing Design for Aesthetics Based on Product Platform Architecture
title_full Enhancing Design for Aesthetics Based on Product Platform Architecture
title_fullStr Enhancing Design for Aesthetics Based on Product Platform Architecture
title_full_unstemmed Enhancing Design for Aesthetics Based on Product Platform Architecture
title_short Enhancing Design for Aesthetics Based on Product Platform Architecture
title_sort enhancing design for aesthetics based on product platform architecture
url http://psasir.upm.edu.my/id/eprint/3845/
http://psasir.upm.edu.my/id/eprint/3845/1/Pages_from_JST_VOL_13_NO._1-9.pdf