Capitalising on income approach as trademark valuation for entrepreneurs

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Capitalising on income approach as trademark valuation for entrepreneurs

The various valuation approaches that have been developed are meant for tangible assets valuation and are carried out by expert valuers. For intangible assets including trademarks, the international standards propose three main valuation approaches with the aim, among others, of better transparency...

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Bibliographic Details
Main Authors:	Mohd Ishan, Zahira, Noordin, Norrezan
Format:	Article
Language:	English
Published:	Universiti Putra Malaysia Press 2015
Online Access:	http://psasir.upm.edu.my/id/eprint/38430/ http://psasir.upm.edu.my/id/eprint/38430/1/10%20JSSH%20Vol%2023%20%28S%29%20Jan%202015_pg147-160%20%28JSSH-1232-2014%29.pdf

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