Residents’ needs and organisers’ goals towards the organisation of Monsoon Cup Event, Malaysia

The Monsoon Cup sporting event is an international yachting regatta held annually in Pulau Duyong, Terengganu, Malaysia during monsoon season between November and January. This research is significant for stakeholders (the community and organisers) in terms of promoting a more transparent process f...

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Main Authors: Abdullah, Nawal Hanim, Patterson, Ian, Pegg, Shane, Awang, Khairil Wahidin
Format: Article
Language:English
Published: Faculty of Economics and Management, Universiti Putra Malaysia 2014
Online Access:http://psasir.upm.edu.my/id/eprint/38024/
http://psasir.upm.edu.my/id/eprint/38024/1/Residents%E2%80%99%20Needs%20and%20Organisers%E2%80%99%20Goals.pdf
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author Abdullah, Nawal Hanim
Patterson, Ian
Pegg, Shane
Awang, Khairil Wahidin
author_facet Abdullah, Nawal Hanim
Patterson, Ian
Pegg, Shane
Awang, Khairil Wahidin
author_sort Abdullah, Nawal Hanim
building UPM Institutional Repository
collection Online Access
description The Monsoon Cup sporting event is an international yachting regatta held annually in Pulau Duyong, Terengganu, Malaysia during monsoon season between November and January. This research is significant for stakeholders (the community and organisers) in terms of promoting a more transparent process for managing and organising of the Monsoon Cup sailing event. The aim of this research is to examine the social and economic needs of the residents and the goals of the organisers’ (government and Event Company) in organising the Monsoon Cup event. This research used qualitative technique and data were collected through in-depth semi-structured interview with 14 individuals from the organizing team and 36 local residents from Pulau Duyong. The collected data was analysed using thematic content analysis. This research used social exchange theory to develop its theoretical framework. Several important themes emerged from the interviews with the residents that the event would provide positive economic impact especially in increasing income and providing new business opportunities. The interviews with the organisers revealed some important goals which were to promote Terengganu internationally, to provide source of income, to promote traditional boat making industry and to encourage the sport of sailing. Finally, this research had exposed the similarities and differences between residents’ needs and organisers’ goals which can provide strategies to achieve mutual understanding between the key stakeholders.
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spelling upm-380242016-02-01T08:14:16Z http://psasir.upm.edu.my/id/eprint/38024/ Residents’ needs and organisers’ goals towards the organisation of Monsoon Cup Event, Malaysia Abdullah, Nawal Hanim Patterson, Ian Pegg, Shane Awang, Khairil Wahidin The Monsoon Cup sporting event is an international yachting regatta held annually in Pulau Duyong, Terengganu, Malaysia during monsoon season between November and January. This research is significant for stakeholders (the community and organisers) in terms of promoting a more transparent process for managing and organising of the Monsoon Cup sailing event. The aim of this research is to examine the social and economic needs of the residents and the goals of the organisers’ (government and Event Company) in organising the Monsoon Cup event. This research used qualitative technique and data were collected through in-depth semi-structured interview with 14 individuals from the organizing team and 36 local residents from Pulau Duyong. The collected data was analysed using thematic content analysis. This research used social exchange theory to develop its theoretical framework. Several important themes emerged from the interviews with the residents that the event would provide positive economic impact especially in increasing income and providing new business opportunities. The interviews with the organisers revealed some important goals which were to promote Terengganu internationally, to provide source of income, to promote traditional boat making industry and to encourage the sport of sailing. Finally, this research had exposed the similarities and differences between residents’ needs and organisers’ goals which can provide strategies to achieve mutual understanding between the key stakeholders. Faculty of Economics and Management, Universiti Putra Malaysia 2014 Article PeerReviewed application/pdf en http://psasir.upm.edu.my/id/eprint/38024/1/Residents%E2%80%99%20Needs%20and%20Organisers%E2%80%99%20Goals.pdf Abdullah, Nawal Hanim and Patterson, Ian and Pegg, Shane and Awang, Khairil Wahidin (2014) Residents’ needs and organisers’ goals towards the organisation of Monsoon Cup Event, Malaysia. International Journal of Economics and Management, 8 (2). pp. 327-341. ISSN 1823-836X http://econ.upm.edu.my/ijem/vol8no2/bab04.pdf
spellingShingle Abdullah, Nawal Hanim
Patterson, Ian
Pegg, Shane
Awang, Khairil Wahidin
Residents’ needs and organisers’ goals towards the organisation of Monsoon Cup Event, Malaysia
title Residents’ needs and organisers’ goals towards the organisation of Monsoon Cup Event, Malaysia
title_full Residents’ needs and organisers’ goals towards the organisation of Monsoon Cup Event, Malaysia
title_fullStr Residents’ needs and organisers’ goals towards the organisation of Monsoon Cup Event, Malaysia
title_full_unstemmed Residents’ needs and organisers’ goals towards the organisation of Monsoon Cup Event, Malaysia
title_short Residents’ needs and organisers’ goals towards the organisation of Monsoon Cup Event, Malaysia
title_sort residents’ needs and organisers’ goals towards the organisation of monsoon cup event, malaysia
url http://psasir.upm.edu.my/id/eprint/38024/
http://psasir.upm.edu.my/id/eprint/38024/
http://psasir.upm.edu.my/id/eprint/38024/1/Residents%E2%80%99%20Needs%20and%20Organisers%E2%80%99%20Goals.pdf