Users' requirements and preferences in the success of a new product: a case study of automotive design

Users' requirements and preferences in the success of a new product: a case study of automotive design

There is a significant amount of research and empirical investigations indicating that consideration of users’ requirements and preferences has become an important issue in product design. They are also important as a valuable source of facilitating the product designer in establishing the character...

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Bibliographic Details
Main Authors: Taha, Zahari, Alli, Hassan, Abdul Rashid, Salwa Hanim
Format: Article
Language:English
Published: Trans Tech Publications 2012
Online Access:http://psasir.upm.edu.my/id/eprint/37892/
http://psasir.upm.edu.my/id/eprint/37892/1/Users%27%20requirements%20and%20preferences%20in%20the%20success%20of%20a%20new%20product%20a%20case%20study%20of%20automotive%20design.pdf

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