Consumers shopping preferences for retail format choice between modern and traditional retails in Malaysia
The retail landscape in Malaysia is transforming from a traditional to a modern retail format. The large retailers are increasing their dominance over small shops in the country by offering their customers a wide stock of fresh food products. The small shops are still surviving, although with diffic...
| Main Authors: | Terano, Rika, Yahya, Rafidah, Mohamed, Zainal Abidin, Saimin, Sahbani |
|---|---|
| Format: | Article |
| Published: |
Routledge
2014
|
| Online Access: | http://psasir.upm.edu.my/id/eprint/36898/ |
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