Quality-labeled vegetable consumption in Malaysia: factors affecting attitude and purchase intent

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Quality-labeled vegetable consumption in Malaysia: factors affecting attitude and purchase intent

The rising rate of foodborne diseases has caused not just consumers but also food producers to become increasingly concerned about food safety. As a result, the government of Malaysia, together with relevant bodies, have introduced quality-assurance agencies to certify food products that are produce...

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Bibliographic Details
Main Authors:	Rezai, Golnaz, Shamsudin, Mad Nasir, Mohamed, Zainal Abidin, Chong, Sook Ann
Format:	Article
Language:	English
Published:	Routledge 2014
Online Access:	http://psasir.upm.edu.my/id/eprint/35134/ http://psasir.upm.edu.my/id/eprint/35134/1/Quality-labeled%20vegetable%20consumption%20in%20Malaysia%20factors%20affecting%20attitude%20and%20purchase%20intent.pdf

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