Factors considered in the production of advertising in multi-racial society

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Factors considered in the production of advertising in multi-racial society

Bibliographic Details
Main Authors:	Abu Hassan, Musa, Jaamat, Saera
Format:	Article
Published:	School of Media and Communication Studies, Faculty of Social Sciences and Humanities, Universiti Kebangsaan Malaysia 2000
Online Access:	http://psasir.upm.edu.my/id/eprint/34989/

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