Factors considered in the production of advertising in multi-racial society
| Main Authors: | , |
|---|---|
| Format: | Article |
| Published: |
School of Media and Communication Studies, Faculty of Social Sciences and Humanities, Universiti Kebangsaan Malaysia
2000
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| Online Access: | http://psasir.upm.edu.my/id/eprint/34989/ |
| _version_ | 1848847928071815168 |
|---|---|
| author | Abu Hassan, Musa Jaamat, Saera |
| author_facet | Abu Hassan, Musa Jaamat, Saera |
| author_sort | Abu Hassan, Musa |
| building | UPM Institutional Repository |
| collection | Online Access |
| first_indexed | 2025-11-15T09:26:23Z |
| format | Article |
| id | upm-34989 |
| institution | Universiti Putra Malaysia |
| institution_category | Local University |
| last_indexed | 2025-11-15T09:26:23Z |
| publishDate | 2000 |
| publisher | School of Media and Communication Studies, Faculty of Social Sciences and Humanities, Universiti Kebangsaan Malaysia |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | upm-349892016-10-11T02:48:52Z http://psasir.upm.edu.my/id/eprint/34989/ Factors considered in the production of advertising in multi-racial society Abu Hassan, Musa Jaamat, Saera School of Media and Communication Studies, Faculty of Social Sciences and Humanities, Universiti Kebangsaan Malaysia 2000 Article PeerReviewed Abu Hassan, Musa and Jaamat, Saera (2000) Factors considered in the production of advertising in multi-racial society. Jurnal Komunikasi, 16. pp. 71-83. ISSN 2289-151X; ESSN: 2289-1528 http://www.ukm.my/jkom/journal/volumes/volume16-2000.html |
| spellingShingle | Abu Hassan, Musa Jaamat, Saera Factors considered in the production of advertising in multi-racial society |
| title | Factors considered in the production of advertising in multi-racial society |
| title_full | Factors considered in the production of advertising in multi-racial society |
| title_fullStr | Factors considered in the production of advertising in multi-racial society |
| title_full_unstemmed | Factors considered in the production of advertising in multi-racial society |
| title_short | Factors considered in the production of advertising in multi-racial society |
| title_sort | factors considered in the production of advertising in multi-racial society |
| url | http://psasir.upm.edu.my/id/eprint/34989/ http://psasir.upm.edu.my/id/eprint/34989/ |