The sociolinguistics of banking: language use in enhancing capacities and opportunities

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The sociolinguistics of banking: language use in enhancing capacities and opportunities

The use of BM (the national language) and English offers economic profitability to private sector employees in Malaysia. Employers see BM-English bilingualism as an important tool for commercial development since it can open doors to new markets and provide for the country's visibility on the i...

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Bibliographic Details
Main Authors:	Abdullah, Ain Nadzimah, Talif, Rosli
Format:	Article
Language:	English
Published:	Universiti Putra Malaysia Press 2002
Online Access:	http://psasir.upm.edu.my/id/eprint/3371/ http://psasir.upm.edu.my/id/eprint/3371/1/The_Sociolinguistics_of_Banking_Language_Use_in_Enhancing.pdf

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