Speech accommodation strategies in the selling of life insurance

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Speech accommodation strategies in the selling of life insurance

This paper explores the oral communication behaviour of speakers involved in life insurance sales meetings. It is often argued that speakers adjust their speech to "accommodate" the person they are addressing. This situation may be more prominent in sales talk, which is acknowledged as goa...

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Bibliographic Details
Main Authors:	Ishak, Wan Irham, Rafik-Galea, Shameem
Format:	Article
Language:	English
Published:	Universiti Putra Malaysia Press 2015
Online Access:	http://psasir.upm.edu.my/id/eprint/32873/ http://psasir.upm.edu.my/id/eprint/32873/1/11%20JSSH%28S%29-0066-2015.pdf

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