The position of the media as a tool of communication and education on severe weather in Malaysia.
Information by the media in advance of severe weather occurrences can prepare the public to respond properly during an emergency situation. At the same time, the media should work as a channel to communicate and promote proper public response to severe weather threats. The objective of this study is...
| Main Authors: | , , , , |
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| Format: | Conference or Workshop Item |
| Language: | English |
| Published: |
2014
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| Online Access: | http://psasir.upm.edu.my/id/eprint/32576/ http://psasir.upm.edu.my/id/eprint/32576/1/32576.pdf |
| _version_ | 1848847241587982336 |
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| author | Abu Bakar, Elistina Mat Said, Aini Ab Kadir, Mohd Zainal Abidin Gomes, Chandima Keul, A. G. |
| author_facet | Abu Bakar, Elistina Mat Said, Aini Ab Kadir, Mohd Zainal Abidin Gomes, Chandima Keul, A. G. |
| author_sort | Abu Bakar, Elistina |
| building | UPM Institutional Repository |
| collection | Online Access |
| description | Information by the media in advance of severe weather occurrences can prepare the public to respond properly during an emergency situation. At the same time, the media should work as a channel to communicate and promote proper public response to severe weather threats. The objective of this study is to examine the position of the media as a tool of communication and education on severe weather in Malaysia. Results indicate that the present role of the media in Malaysia is still insufficient in communicating and educating the public on severe weather. |
| first_indexed | 2025-11-15T09:15:29Z |
| format | Conference or Workshop Item |
| id | upm-32576 |
| institution | Universiti Putra Malaysia |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-15T09:15:29Z |
| publishDate | 2014 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | upm-325762014-12-12T03:50:18Z http://psasir.upm.edu.my/id/eprint/32576/ The position of the media as a tool of communication and education on severe weather in Malaysia. Abu Bakar, Elistina Mat Said, Aini Ab Kadir, Mohd Zainal Abidin Gomes, Chandima Keul, A. G. Information by the media in advance of severe weather occurrences can prepare the public to respond properly during an emergency situation. At the same time, the media should work as a channel to communicate and promote proper public response to severe weather threats. The objective of this study is to examine the position of the media as a tool of communication and education on severe weather in Malaysia. Results indicate that the present role of the media in Malaysia is still insufficient in communicating and educating the public on severe weather. 2014 Conference or Workshop Item NonPeerReviewed application/pdf en http://psasir.upm.edu.my/id/eprint/32576/1/32576.pdf Abu Bakar, Elistina and Mat Said, Aini and Ab Kadir, Mohd Zainal Abidin and Gomes, Chandima and Keul, A. G. (2014) The position of the media as a tool of communication and education on severe weather in Malaysia. In: 2014 International Conference on Lightning Protection (ICLP), 13-17 Oct. 2014, Shanghai, China. (pp. 875-878). |
| spellingShingle | Abu Bakar, Elistina Mat Said, Aini Ab Kadir, Mohd Zainal Abidin Gomes, Chandima Keul, A. G. The position of the media as a tool of communication and education on severe weather in Malaysia. |
| title | The position of the media as a tool of communication and education on severe weather in Malaysia. |
| title_full | The position of the media as a tool of communication and education on severe weather in Malaysia. |
| title_fullStr | The position of the media as a tool of communication and education on severe weather in Malaysia. |
| title_full_unstemmed | The position of the media as a tool of communication and education on severe weather in Malaysia. |
| title_short | The position of the media as a tool of communication and education on severe weather in Malaysia. |
| title_sort | position of the media as a tool of communication and education on severe weather in malaysia. |
| url | http://psasir.upm.edu.my/id/eprint/32576/ http://psasir.upm.edu.my/id/eprint/32576/1/32576.pdf |