Product development : from invention to innovation

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Product development : from invention to innovation

In today's world we can see numerous product inventions around us. Starting from intangible to tangible products, all of them are derived from human inventive and creative ideas. The invention of the airplane by the Wright Brothers in 1903 is a process of inventive and creative thinking that pr...

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Bibliographic Details
Main Authors:	Raja Ahmad Effendi, Raja Ahmad Azmeer, Baharuddin, Nasir
Format:	Book Section
Language:	English English
Published:	Universiti Putra Malaysia Press 2013
Online Access:	http://psasir.upm.edu.my/id/eprint/32199/ http://psasir.upm.edu.my/id/eprint/32199/1/Chapter%208.pdf

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