What constitutes an Islamic retailer? Islamic store attributes from the prespectives of Islamic marketing principles

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What constitutes an Islamic retailer? Islamic store attributes from the prespectives of Islamic marketing principles

An upcoming trend that has caught the attention of marketers and consumers alike is the recent debut of retailers that projected itself as an Islamic retailer. This paper provides a critical overview of the existing scholarship on the influence of Islam specifically towards consumer retail store s...

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Bibliographic Details
Main Authors:	Abu Bakar, Abdul Rahim, Hussin, Siti Rahayu
Format:	Article
Language:	English
Published:	Access Press UK 2013
Online Access:	http://psasir.upm.edu.my/id/eprint/30864/ http://psasir.upm.edu.my/id/eprint/30864/1/What%20constitutes%20an%20Islamic%20retailer.pdf

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